Broadbeach

There were 22 designs penned by Plus Architecture when they were designing Bassar Group's second Broadbeach tower.

The result for Eternity, Plus Director Danny Juric says, is a "sophisticated, grounded building, with a strong, solid, yet delicate base."

The building's slender design, inspired by the interwoven elements that provide strength in nature, will rise 35-storeys at 14-18 Mary Avenue and home 88 apartments, just steps from the beach.

“One must appreciate what a unique landholding this is,” Juric says.

“While you are not on absolute beachfront, the oval in front creates conditions that give the sense that you are, while offering views that will never be built out.”

[smartcode_project:default project_id=108356 project_image_fid=208982]

Centred around the concept of ‘reaching for the sky’, Juric said height was of critical importance when creating what has culminated in a slender, sculpted design, intended to be as aesthetically pleasing to those viewing it from the street as it is to those who will be living in it.

Surrounded by landscaping and tropical foliage, steel legs intertwine, almost like a basket weave, to form an exoskeleton that draws the eye up to the sky and invites people to form a connection with the building.

Bassar identified a gap in the market for spacious oceanside residences, with the three and four-bedroom apartments set to range in size from 189 sqm through to 214 sqm, while the half-floor four-bedroom skyhomes on the upper levels will boast an expansive 300 sqm of living space.&nbsp;

[smartcode_project:default project_id=108356 project_image_fid=209198]

Two four-bedroom penthouse suites will crown the tower, delivering just under 600 sqm of space across two levels. They'll feature four-and-a-half bathrooms as well as three car spaces and a rooftop terrace complete with a plunge pool.&nbsp;

One thing buyers in Eternity can be assured of is that while the apartments offer different aspects, all of them are of equal standing, which Juric said was the one thing that was non-negotiable in the building’s design.

“There are no B-grade apartments in Eternity," Juric adds.

"They have been configured to be only three per floor, so one takes up all the north side of the building, one the south, and the one in the middle, which you would imagine would be the B-grade, is actually much wider than the others and has an enormous frontage.

“It could be considered the pick of the bunch, depending on what view you prefer.”

[smartcode_project:default project_id=108356 project_image_fid=208984]

Plus took on a coastal colour scheme for the design of the apartments, which reflects the laidback luxury on offer at Eternity. Quality finishes including marble stone benchtops have been incorporated, along with engineered timber flooring, timber veneer cabinetry, 100 per cent wool carpet and Miele appliances.&nbsp;

A host of open-air amenities are set for Eternity, including a wellness centre, pool and wet deck, yoga lawn, gym, residents' lounge and barbecue facilities, which will be elevated above the ground level providing ocean vistas, framed by the foliage of pine trees.&nbsp;

Tropical landscaping and extensive perimeter planting will tie the tower into the sub-tropical lifestyle the Goldie is known for, creating an inviting arrival experience for anyone who enters Eternity.&nbsp;

“Landscaping plays an integral part of the building’s design,” Juric said.

“Imagine the feeling you get when you walk through a rainforest – it’s high oxygen and elevates the spirit, yet you are protected. That’s what we wanted to achieve on the amenity levels of Eternity.”

Bassars' Leo Sarris said they want people to feel a connection to nature the moment they enter Eternity.&nbsp;

“We want people to feel that connection to nature from the moment they step inside the grounds, from the comfort of their living spaces, and from their balconies facing the ocean,” he said.&nbsp;

“Even though Broadbeach is an inner-city suburb, you have this wonderful foreshore and the beach right there on the doorstep.”

[smartcode_project:default project_id=108356 project_image_fid=208983]

The tower will offer four levels of basement parking, with 177 car spaces planned. There's also keyless FOB entry into the apartments, along with an intercom system, security cameras and an on-site caretaker.&nbsp;

Boasting a prime position along the coast will put residents near to everything Broadbeach and the greater Gold Coast community has to offer, with the Pacific Fair Shopping Centre located just 400 metres away, and a plethora of cafes and restaurants only 300 metres along Surf Parade.

Hutchinson Builders have been tasked with constructing the project, which is slated for completion by early 2026.&nbsp;

[smartcode_project_cta:default project_id=108356]

Bassars' Leo Sarris said they want people to feel a connection to nature the moment they enter Eternity

alisonwarters@gmail.com

How Plus Architecture designed Bassar's Broadbeach apartment tower, Eternity 

Beautiful Broadbeach ranked as Urban.com.au's most searched Queensland suburb in March, unsurprising given the demand profile for the booming pocket just south of the Surfers Paradise hub.

CBRE Residential Director Nicholas Clydsdale, who is marketing APG's Amaya Broadbeach on First Avenue, says Broadbeach's very distinguishable pockets offer something for everyone.

"Northern Broadbeach has a very separate identity to southern and central Broadbeach," Clydsdale says.

"Each of the different areas draw a different buyer. Some prefer to be in the centre, while there are more owner-occupier-centric areas in Northern Broadbeach which draws those who don't want to be in the thick of it, and prefer to be closer to the Surf Club."

We've wrapped up the hottest projects on the market in Broadbeach.

<h2>Project: The Rochester 
Developer:&nbsp;Polycell Developments 
Apartments: 170</h2>

The Rochester is Broadbeach's latest apartment tower to hit the market. It's biggest selling point is its extensive amenity, unrivalled for this type of tower across the Gold Coast.

Situated on an 1813 sqm corner block on Surf Parade and Britannia Avenue, the project has been designed by BDA Architecture with a huge focus on its facilities.

[smartcode_project:default project_id=112276 project_image_fid=211193]

The Rochester offers residents access to two whole floors of five-star amenities and resort-style living, including the exclusive Executive Club located on level 26.

The Executive Club boasts a full floor of entertainment areas, such as a sky lounge, private and communal dining spaces, a commercial kitchen for catering, and a cellar room equipped with chilled individual wine and whiskey lockers for the secure storage and display of residents' fine wines and liquors.

[smartcode_project:default project_id=112276 project_image_fid=211185]

The Premier Collection of premium apartments are located above the Executive Club. The Premier Collection includes two-bedroom apartments starting at $1.359 million and three-bedroom plus MPR apartments priced from $2.171 million.

The designer apartments are generously sized, with two-bedroom floor plans starting at 112 sqm. Three-bedroom apartments span156 sqm and start at $1.57 million.

<a href="https://www.urban.com.au/news/qld/the-rochester-broadbeach-to-feature-over-2-200-sqm-of-resident-amenity">Read more:&nbsp;The Rochester, Broadbeach to feature over 2,200 sqm of resident amenity</a>

<h2>Project: Victoria &amp; Albert 
Developer: Iris Capital 
Apartments: 401</h2>

Iris Capital's Victoria &amp; Albert project has attracted strong interest from buyers since its inception and has continued to do so throughout its development process.

<a href="https://www.urban.com.au/news/qld/victoria-albert-broadbeach-urbans-most-popular-gold-coast-project-in-march">Urban's most popular project in March</a>, V&amp;A will bring will bring over 400 apartments to the central Broadbeach area, on the site of the former Niecon Plaza which has been demolished to make way for the two-tower development which includes extensive retail and dining options at the foot of the buildings.

The two towers, one of 30-storeys and the other 40, are expected to be finished by late 2026.

[smartcode_project:default project_id=107928 project_image_fid=184935]

Architecture firm DBI have designed the two towers, which offer a mix of one, two, three, and four-bedroom floorplans, drawing inspiration from the coastal environment and catering to the growing demand for larger apartments.

The project's location, just 50 metres from the beachfront and in close proximity to world-class restaurants, shopping centres, and entertainment venues, has further fueled interest in the residential, retail, and culinary precinct.

Residents will have access to the Podium Club facilities located on the fourth level, designed to enhance the resort-style living experience.

[smartcode_project:default project_id=107928 project_image_fid=184934]

The facilities include a 25-metre lap pool with an outdoor dining and barbecue area, a spa and steam room, a Zen garden, a yoga deck, a boutique resident's lounge, and a kid's club area with a playground, all surrounded by lush sub-tropical gardens.

Topping off the iconic residential offering is the Residents Skylounge on the top level of the Victoria tower. It includes luxury dining, lounge, wellness, and work zones that are perfectly designed to embrace the spectacular views of the surrounding coastline.

<a href="https://www.urban.com.au/news/qld/over-50-restaurants-and-cafes-within-300-metres-how-victoria-albert-embraces-the-best-of-broadbeach">Read more:&nbsp;Over 50 restaurants and cafes within 300 metres: How Victoria &amp; Albert embraces the best of Broadbeach</a>

<h2>Project: Amaya Broadbeach 
Developer: Amalgamated Property Group 
Apartments: 120</h2>

Canberra-based developer Amalgamated Property Group, in partnership with Base Developments, are behind the 33-level tower Amaya Broadbeach, at the northern end of Broadbeach on First Avenue.

The DBI-designed tower, now 40 per cent sold and under construction, features a mix of two and three-bedroom apartments, priced from $935,000.

[smartcode_project:default project_id=111866 project_image_fid=203516]

Amaya launched to the market in September last year and has been met with keen interest from buyers who have been attracted to the spacious floorplans, and the fact there's a maximum of four apartments per floor.

The tower was created to seamlessly connect residents with nature. From views of the Hinterland and the ocean waves to the surrounding greenery of parks and streets, the building offers residents a constant connection with their natural surroundings.

[smartcode_project:default project_id=111866 project_image_fid=205115]

The tower's distinctive form is characterised by its individual yet harmonious east and west facade designs. The east facade features soft horizontal bands that emulate the rhythmic waves of the beach, balanced by glass panelling.

A podium level features a pool, gym, sauna, steam room, resident's lounge and dining room, and an outdoor patio and recreation space with barbecue facilities.

<a href="https://www.urban.com.au/news/qld/amalgamated-property-group-starts-construction-of-amaya-broadbeach-apartment-tower">Read more:&nbsp;Amalgamated Property Group starts construction of Amaya, Broadbeach apartment tower</a>

CBRE Residential Director Nicholas Clydsdale says Broadbeach's very distinguishable pockets offer something for everyone.

Where are buyers looking in Queensland? Urban's most popular suburb in March revealed

Amalgamated Property Group has fast kicked off construction of its latest apartment development, Amaya, their $160 million tower in Broadbeach.

The project, which is a joint venture between APG and Base Developments is now on track for completion in late 2024. Gold Coast Builders GCB Constructions kicked off the earthworks in December, and started the foundation work in January.&nbsp;

More than 40 per cent of the 120 apartments have sold at Amaya, which will rise on a prime 1214 sqm site at 30 First Avenue on the quiet northern end of Broadbeach.

Nicholas Clydsdale, Senior Director of CBRE Residential Projects, said the combined strength of APG and Base Developments and their ability to commence projects without financial restrictions imposed by lenders, positions Amaya as a rare gem in the current market where buyers are seeking certainty.

[smartcode_project:default project_id=111866 project_image_fid=203516]

“We are seeing a flight to quality in the market and the top priority for apartment buyers at present is certainty of delivery and product quality,” Clydsdale says.

“Both APG and Base have an enviable reputation for project delivery that underpins the success of the many projects they have undertaken on the Gold Coast and nationally.

“The strong financial backbone of these companies has enabled the project partners to progress construction without delay, well before sales targets have been achieved. Our team is anticipating sales will accelerate as Amaya starts to come out of the ground."

Amaya, which is located just 300 metres from the beachfront, will deliver a premier residential address comprising generous floorplans and high functionality to suit downsizers, allowing them to take full advantage of the idyllic coastal lifestyle Broadbeach offers.

Designed by Gold Coast architecture firm DBI Design, Amaya presents a collection of two and three-bedroom residences featuring floor-to-ceiling windows to take advantage of coastal and hinterland views, as well as large balconies, contemporary yet timeless interiors and materials with high-end fixtures to complement a modern lifestyle.

[smartcode_project:default project_id=111866 project_image_fid=205113]

Amaya’s two-bedroom apartments are priced from $935,000 and offer around 100 sqm of living space, while three-bedroom layouts will offer generous living areas of nearly 150 sqm.

A limited collection of half-floor apartments have just been released to the market, from level 27 up. They have over 250 sqm of living space.

Amaya residents will have exclusive access to two floors of state-of-the-art resident-only facilities, including a gym, sauna, steam room, pool, spa, barbecue and patio, all enhanced by green outdoor spaces with resort-style zones.

[smartcode_project:default project_id=111866 project_image_fid=205115]

Amaya has been designed to seamlessly connect residents with all that Broadbeach has to offer, from the beachfront, to the river, restaurants, shops and a G:link light-rail station just 150 metres away offering easy access to Surfers Paradise, Pacific Fair and eventually Burleigh Heads with completion of the next stage which is currently under way.

Among the recent buyers have been Gold Coasters downsizing from large family homes and looking to move closer to the beachfront. Interstate families and couples have also been attracted to the development and its proximity to the array of urban amenities at Broadbeach.

“For many buyers, Amaya is an upgrade from their current home by offering three-bedroom homes with the combination of luxury interior design and spectacular views; it is ticking all the boxes and providing everything they’re looking for,” Clydsdale added.

[smartcode_project:default project_id=111866 project_image_fid=205115]

Clydsdale said many of the&nbsp;interstate buyers have been regular holidaymakers to Broadbeach.

"[They're] looking for a combination of premium amenities and finishes with a quiet location close to the heart of the action.

“Amaya’s generous floorplans and their high functionality have made Amaya a compelling choice for many of these buyers who are quite discerning and want to ensure their beachside home will work for them in reality.”

In 2024 APG will launch <a href="/new-apartments/affinity-broadbeach-40-46-chelsea-avenue-broadbeach">Affinity Broadbeach</a>, having picked up a <a href="https://www.urban.com.au/news/qld/first-look-amalgamated-property-group-double-down-on-broadbeach-apartment-market-with-raptis-site-acquisition">Chelsea Avenue site from Raptis</a>.

[smartcode_project_cta:default project_id=111866]

More than 40 per cent of the 120 apartments have sold at Amaya, which will rise on a prime 1214 sqm site at 30 First Avenue

Amalgamated Property Group starts construction of Amaya, Broadbeach apartment tower

A major construction milestone for the second 65-storey tourism tower at The Star Gold Coast has been ticked off, with the top of the 200 room 5-star hotel completed to level 21, which also includes a new luxury pool area and suite of residential amenity.&nbsp;

Joint venture partners The Star Entertainment Group’s Hong Kong-based partners, Chow Tai Fook Enterprises and <a href="https://www.urban.com.au/developers/far-east-consortium">Far East Consortium</a>,&nbsp;are delivering the hotel and apartment tower as part of the $2 billion masterplan, with project director Silas Croucher saying the concrete pour of level 21 represents completion of the first third of the tower structure.&nbsp;

“The top out of the hotel is a significant construction marker as the vertical build continues and we remain on track for an end of 2024 completion,” Croucher said.

<img alt="Render of The Star development pool area" data-entity-type="file" data-entity-uuid="76763fe3-e969-40e5-b601-1bd5ebd11ae3" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/FAR1476_StarIRDGoldCoast_S250_EXT_ResiPool_FINAL_EpsilonFilter.jpg?VersionId=YhWVO85jPQPJUKw4a5hu7udv2uSk.ZiF" />Render of the $400 million The Star Gold Coast tower's pool area. Image supplied.&nbsp;

“The ongoing rise of the 200 metre high tower will be noticeable now as we see the structure rising at approximately one level per week.

“The glass façade installation is also underway and quite visible on the skyline, so it’s exciting to see the new tower starting to take shape."

The internal fit-out of the hotel is also underway, while 475 new car park spaces will soon be opened for public use.

The new five-star hotel will sit above the six-level podium connecting directly to The Star Gold Coast's other resort offerings via a continuation of the ground level boardwalk, a level three retail promenade and the recreation deck.

All 437 of the one, two and three-bedroom residential apartments in the second tower have been sold and are unconditional.

The Star Gold Coast General Manager Hotel and Residences Mark Hodge said The Star is proud of its ongoing investment and job creation in the city and the new tourism amenities, including events and conferring spaces, it is bringing to the region.

“We have mapped out a visionary masterplan and are expanding as a world-class tourism and entertainment destination in one of Australia’s biggest tourism markets,” Hodge said.

<img alt="Render of the new The Star development" data-entity-type="file" data-entity-uuid="ca6d33cd-36ea-4128-87b1-00f83c881168" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/FAR1476_StarIRDGoldCoast_S030_EXT_HeroFromMeriton_Final.jpg?VersionId=D7AAKeG3_5HEryIQ23h0Ero5l.um5.yF" />Render of the $2 billion masterplan at The Star Gold Coast. Image supplied.&nbsp;

“There has been great demand for the new The Star Residences and Dorsett Hotel since opening. And together with The Star Grand and the luxury all suite The Darling the current accommodation options at The Star Gold Coast is well over 1,100 rooms.&nbsp;

“By the time the new tower is complete we will have as many hotel rooms as Marina Bay Sands in Singapore."

Hodge says The Star is well down the green and gold runway with our suite of tourism, events and hospitality offerings as we countdown to the 2032 Olympic and Paralympic Games.”

The joint venture partners are also developing the transformational <a href="https://www.urban.com.au/new-apartments/queen-s-wharf-residences-23-margaret-street-brisbane">Queen’s Wharf Brisbane</a> project, which is due to commence a staged opening from December 2023.

<h3>Tower 2 fast facts:</h3>

<ul>
	<li>
	The tower building and residential apartments have been designed by DBI Design
	</li>
	<li>
	The hotel interiors have been designed by Hachem
	</li>
	<li>
	The appointed builder of the tower is <a href="https://www.urban.com.au/builders/multiplex">Multiplex</a>
	</li>
</ul>

[smartcode_project_cta:default project_id=7840]

All 437 of the one, two and three-bedroom residential apartments in the second tower have been sold and are unconditional

Second $400m tower at The Star Gold Coast achieves major milestone

&nbsp;A surge in buyer demand over 2023 has seen Iris Capital's flagship Broadbeach development become Urban's most popular apartment development on the Gold Coast.

The project, <a href="/new-apartments/victoria-albert-broadbeach-20-albert-avenue-broadbeach">also dubbed V&amp;A</a>, has seen a diverse buyer profile over the last few months according to Colliers sales agent Paul Putsay.

"Interestingly V&amp;A is attracting a delightful clientele of fly-in and fly-outs in the Albert tower, while there's been an uptake from hybrid investors and occupiers in the Victoria building."

"The building is also proving to be extremely popular with buyers from Melbourne and Sydney, in no small part because of the $200 million commercial retail and fresh food precinct underneath."

[smartcode_project:default project_id=107928 project_image_fid=198884]&nbsp;

The extensive commercial precinct will feature a number of retailers, handpicked by Iris Capital CEO Sam Arnaout. The amenity stretches to an extensive range of facilities, located on the fourth level of the podium.

There's a 25-metre lap pool with an outdoor dining and barbecue area, a spa and steam room, a Zen garden, a yoga deck, a boutique resident's lounge, and a kid's club area with a playground, all surrounded by sub-tropical gardens.

The project also includes a residents sky lounge on the top level of the Victoria tower, complete with luxury dining, lounge, wellness, and work zones, taking in ocean and city skyline views.&nbsp;

[smartcode_project:default project_id=107928 project_image_fid=184934]

Victoria &amp; Albert is now over 50 per cent sold, with some $350 million worth of sales to date. There will be just over 400 apartments across the two towers, Victoria and Albert, named after their location on the corner of Victoria and Albert streets.

The apartments have been designed by renowned <a href="https://www.urban.com.au/architects/dbi">architecture firm DBI</a>, who drew inspiration from the coastal environment.

V&amp;A is being built in the heart of <a href="/new-apartments/broadbeach-qld-4218">Broadbeach</a>, on the old Niecon Plaza site, which has now been demolished.

Broadbeach has been a hotspot for developers of late. It ranked as Urban.com.au's most searched suburb in the Gold Coast, and second only to Brisbane in the whole of Queensland. Broadbeach did rank as the most enquired suburb on Urban in March.

Urban saw a spike in investor enquiry across Queensland in Q1 2023, accounting for around a third of all buyer enquiry.

<img alt="Urban data" data-entity-type="file" data-entity-uuid="9f67fb2f-4777-487d-a329-04e92a4f8364" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202023-03-31%20at%2012.42.29%20pm.png?VersionId=cO7FwGQObSxTbo.O3RI2lTpCCh1b7IFa" />

Colliers’ Gold Coast director-in-charge Steven King said the latest population forecasts, the strength of the Gold Coast’s employment market and the massive investment in infrastructure across the city is providing the local property market with remarkable resilience.

"Certainly, we’re seeing challenges across the board, driven by higher construction costs and labour constraints causing ongoing housing supply issues, but the Gold Coast is still firing on all cylinders from an economic perspective which will continue to support the residential and commercial sectors in the near term.”

[smartcode_project_cta:default project_id=107928]

Victoria & Albert is now over 50 per cent sold, with some $350 million worth of sales to date. There will be just over 400 apartments across the two towers, Victoria and Albert, named after their location on the corner of Victoria and Albert streets

Victoria & Albert Broadbeach: Urban's most popular Gold Coast project in March

Polycell Property Group has officially launched their collection of 170 two and three-bedroom apartments in Broadbeach, the Gold Coast's lifestyle-rich destination.

The Rochester Broadbeach, a five-star apartment building worth $275 million, sits on a prime 1813 sqm corner block fronting Surf Parade and Britannia Avenue, with the project offering large designer apartments.

Two-bedroom floor plans start at 112 sqm and are priced from $962,000, while three-bedroom apartments start at 156 sqm and are priced from $1.57 million. All apartments at The Rochester Broadbeach will have access to two whole floors of five-star resort and lifestyle amenities, including the Executive Club on level 26.

[smartcode_project:default project_id=112276 project_image_fid=211183]

The Executive Club is a full floor of entertaining areas, including a sky lounge, private and communal dining spaces, a commercial kitchen for catering, and a cellar room with chilled individual wine and whiskey lockers for the secure storage and display of residents' fine wines and liquors.

Above the Executive Club is the Premier Collection of premium apartments, which includes two-bedroom apartments priced from $1,359 million and three-bedroom plus MPR apartments priced from $2.171 million.&nbsp;

Project sales and marketing agency, MOTIV is managing the apartment sales for The Rochester Broadbeach, who have worked through a large number of inquiries since the development application approval was announced.

Founder and CEO Carly Cottam said her team was not surprised in the high level of interest The Rochester received before the official launch, considering the continued demand for premium properties in Broadbeach.

“The Rochester is perfectly positioned for the luxury homeowner seeking designer apartments within walking distance to the beach and the premium lifestyle hub of Broadbeach, with all its cafes and restaurants,” Cottam said.

“Broadbeach is one of the most sought-after places to live in Australia and The Rochester presents the market with a unique opportunity to own a large, luxury apartment in the heart of it with everything they want and need right on their doorstep."

[smartcode_project:default project_id=112276 project_image_fid=211187]

“A great deal of consideration was given to the apartment design to meet the specific needs of sophisticated property buyers seeking larger, more stylish apartments with floorplans that flow and create space.

“Add to that two whole floors of five-star resort amenity, including a health and wellness centre and an executive club, and you have an unparalleled coastal lifestyle that apartment buyers are desiring.”

Designed by award-winning architectural firm BDA Architecture, the contemporary, sculptural design and elegant interiors of The Rochester Broadbeach compliments the natural coastal beauty and buzzing city vibe of Broadbeach.

Position on the corner of Surf Parade and Britannia Avenue, residents will be within walking distance of one of the Gold Coast’s best beaches and premier destinations of Pacific Fair, Star Casino and Gold Coast Convention Centre.

The 39-level building will also be energy efficient and environmentally friendly, including 17 docking stations in the basement car park for charging electric vehicles.

Level four of The Rochester is dedicated to an expansive health and wellness centre, incorporating a state- of-the-art gym, dry and wet saunas, a cold bath and yoga lawn, while an outdoor podium with a lap pool, a second leisure pool, heated spa, sun decks, barbecues and alfresco dining areas offering sweeping views of the Pacific Ocean out to the Gold Coast hinterland.

The Rochester Broadbeach Project Director Graham Goldman, Managing Director of Eastview Australia, said the development team was pleased to now be releasing this collection of luxury apartments to the market for the first time.

“In collaborating with our award-winning design team, we have created a modern and timeless apartment building that maximises the site’s prime lifestyle position in the heart of Broadbeach,” Goldman said.

[smartcode_project:default project_id=112276 project_image_fid=211186]

“The result is an elegant, coastal-inspired style of natural stone and timbers with premium quality fittings and finishes and high-end appliances. The spaciousness is further accentuated by high ceilings in all apartments; just under 2.8 metres in the living areas and bedrooms and 2.5 metres in the bathrooms.

“Polycell and EastView have spent a great deal of time working on plans for The Rochester to get it just right, making sure we cater for residents of today, as well as the future, by including extra features we know will matter.

“We are pleased to now be in a position to present the market with this collection of premium quality apartments and with demolition well underway we look forward to the many milestones that will be achieved in the delivery of The Rochester.”

More information on the apartments at The Rochester Broadbeach can be discovered at the Sales Gallery, located at 6/20 Queensland Avenue, open by appointment for exclusive walkthroughs and personalised consultations.

The Rochester Broadbeach Display Gallery showcases a kitchen, the luxury finishes and an architectural model of The Rochester, taking purchasers on a journey through the selection of residences, variety of floorplans, interior styling options and five-star lifestyle facilities.

[smartcode_project_cta:default project_id=112276]

The Rochester Broadbeach officially launches to market

Construction has kicked off at Marella, the first Broadbeach apartment tower by prominent South-East Queensland developers Mosaic Property Group.

Following on from the group’s success with their nearby Mermaid Beach developments Dawn and Bela, strong interest has already been shown in Marella, with the sales so far in line with their previous Gold Coast developments.&nbsp;

In a familiar partnership, Plus Architecture has handled the designs on the tower, which Mosaic only recently took back to the Gold Coast City Council in a bid to increase its height from 29-storeys to 30.

&nbsp;

[smartcode_project:default project_id=112611 project_image_fid=206446]

100 apartments are set to be delivered across the sought-after Surf Parade site, a mix of two and three-bedroom apartments and penthouses.&nbsp;

Positioned in the heart of Broadbeach, adjacent to Nikiforides Family Park, Marella’s building envelope is a climate-responsive shell that welcomes the morning sun, fresh breezes, and protected views of the Pacific Ocean and coastline.

Residents will have access to extensive building amenity, including a&nbsp;resort-inspired pool, gym, sauna, steam room, spa, wine room, a resident’s lounge, private dining room, and multiple relaxation spaces that are located throughout the development.&nbsp;

[smartcode_project:default project_id=112611 project_image_fid=206460]

Broadbeach, increasingly growing in popularity among owner-occupiers, is sandwiched between the stretches of Surfers Paradise and Mermaid Beach, with ocean and canal waterways, boardwalks and paths running parallel with four flagged beaches.

The Oasis Shopping Centre sits right in the heart of Broadbeach, with abundant retail and dining options, in addition to a range of boutique shops and restaurants on the expanding Oracle Boulevard.&nbsp;

[smartcode_project:default project_id=112611 project_image_fid=206455]

The nearby Pacific Fair offers over 400 retailers, including luxury brands and a mix of indoor and outdoor shopping and dining options, while next door is The Star Casino entertainment precinct and the Gold Coast Convention and Exhibition Centre. 
&nbsp; 
Marella is Mosaic’s 10th project on the Gold Coast and is aimed at boosting the city’s dwindling stocks of new apartments, which dropped to an all-time low earlier this year. &nbsp;

The remaining two-bed apartments in Marella start from $915,000.&nbsp;

[smartcode_project_cta:default project_id=112611]

100 apartments are set to be delivered across the sought-after Surf Parade site, a mix of two and three-bedroom apartments and penthouses. 

Construction commences at Mosaic's Marella Broadbeach apartments

With limited land available in popular suburbs in southeast Queensland, skinny apartment towers have become a popular choice for developers seeking to make the most of small sites.

International architecture firm, Plus Architecture, has designed six slender towers in some of the Gold Coast's most desirable areas, with the projects set to be built within the next five years, demonstrating a new wave of high-rise design that optimises limited land to create luxurious living experiences.

According to Plus Architecture Principal, Chrisney Formosa, the slender tower concept is well-suited to luxury multi-residential projects. The design allows for full floor or two-story apartments with 360-degree views, providing residents with the benefits of a standalone house, plus more.

“Very small sites present an opportunity for unique architectural solutions as they require an individualised design approach. In the high-end property market, being able to deliver a boutique design that is highly customised to the site is what helps a project truly stand out,” Formosa said.

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“Beyond that, skinny towers also easily allow for full floor or two-story apartments with 360-degree views, making them a prime solution for luxury multi-residential coastal living – offering all the benefits of a standalone house and more.”

When it comes to boutique apartment tower design, we need to think out of the ordinary, Formosa said.

“That means exploring doing things differently – reimagining how we can use those smaller sites to their best potential to ensure they become a valuable addition to the urban streetscape. La Mer is a great example of this.”

The boutique apartment tower at La Mer, a joint venture between Polites Property Group and QNY Group in Main Beach, is a prime example of the skinny tower trend.

The boutique apartment tower is located in arguably one of the Gold Coast’s most iconic locations: Main Beach, a small enclave of properties in an exclusive reserve surrounded by water.

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Redesigned by Plus Architecture, La Mer features 20 apartments, including one of the largest penthouses in Main Beach, each oriented to capture ocean views.

“Unique to La Mer is that half the tower comprises double-storey, fully customisable sub penthouses, a boutique approach made possible by the slender design. More of a ‘sky home’ and less of an apartment, these vertical residences are elevated far above the typical apartment living experience.”

At Nineteen First Avenue, a 38-story development of 35 apartments in the beachside precinct of Broadbeach, every aspect of the architecture has been designed to deliver luxury.

The pinched-in tower shape maximises views and light, while the overlapping rippled forms, inspired by the interaction of water, wind, and sand, deliver a dynamic and graceful design.

A design palette of soft textures, vertical aluminium screening, textured concrete, and a verdant landscaped ground floor entry combine to deliver a luxurious residential experience.

When it comes to boutique apartment tower design, we need to think out of the ordinary, Plus Architecture Principal, Chrisney Formosa says

Why Queensland’s skinny tower trend is redefining luxury apartment design

Iris Capital’s first foray into the Broadbeach market places residents in the heart of the sought-after locale.&nbsp;

The group, led by CEO Sam Arnaout, are constructing two towers at the 20 Albert Street site, Victoria Residences and Albert Residences, named after the prime site location on the corner of Victoria Street and Albert Avenue.

They will home a combined 401 apartments that will take in all the best the beachside suburb has to offer, with over 50 restaurants and cafes within 300-metres of the doors of Victoria &amp; Albert.&nbsp;

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Part of the $800 million project will see a huge new commercial centre built beneath residents, which will become Broadbeach's premier retail and dining precinct.

With an array of beaches a mere stroll from the steps of Victoria &amp; Albert, including Kurrawa and Mermaid Beach, residents will be hard pressed to find a reason to venture too far.&nbsp;

“V&amp;A is arguably the Gold Coast’s most walkable new address. Everything you need is at your fingertips,” Arnaout said.&nbsp;

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“V&amp;A is attracting premium buyers looking for that magical combination of lifestyle, amenity and location.”

While there will be retail on their doorstep, the landmark&nbsp;Pacific Fair Shopping Centre is just a 10-minute walk away. Even closer is the Oasis Shopping Mall, located right across from V&amp;A and is home to a range of boutiques, eateries, and a supermarket.&nbsp;

Broadbeach North light rail station is a five-minute walk from V&amp;A, providing both tram and bus links to the wider Gold Coast region, with key links to the neighbouring Helensvale as well as the Gold Coast University Hospital.&nbsp;

Broadbeach is known for its lively nightlife, with a number of bars, clubs, and casinos located within the neighbourhood, including The Star, which is just 700-metres from the site.&nbsp;

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Art and music lovers will be just under a 10-minute drive to the recently redeveloped HOTA (Home of The Arts) precinct on Chevron Island, in addition to a number of art galleries and performance venues that are scattered among the suburb.&nbsp;

The Gold Coast hinterland, which is located just a short drive inland from Broadbeach, offers a variety of scenic trails for hiking and cycling enthusiasts, with Lamington National Park and Springbrook National Park two popular destinations.

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The nearby Nerang River provides further outdoor pursuits, with the 62-kilometre stretch of water a busy spot for local fishers.&nbsp;

One, two, three and four-bedroom apartments can still be purchased in the development, with prices starting from $810,000.

Read more:&nbsp;<a href="https://www.urban.com.au/news/qld/why-sydneysiders-are-buying-apartments-in-broadbeachs-v-a">Why Sydneysiders are buying apartments in Broadbeach's V&amp;A</a>

Read more:&nbsp;<a href="https://www.urban.com.au/news/qld/the-best-communal-facilities-in-broadbeach-inside-victoria-alberts-resident-amenity">The best communal facilities in Broadbeach? Inside Victoria &amp; Albert's resident amenity</a>

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“V&A is arguably the Gold Coast’s most walkable new address. Everything you need is at your fingertips,” Arnaout said.

Over 50 restaurants and cafes within 300 metres: How Victoria & Albert embraces the best of Broadbeach

Following hot on the heels of Bassar Construction Group’s sell-out success project, Infinity, the group has launched its sister development on a prime beachside site in Broadbeach.&nbsp;

Hutchinson Builders are due to complete work on Infinity in the second quarter of 2023 before moving on to start construction on Eternity, which has been designed by the award-winning Plus Architecture.&nbsp;

Conceived as a slender and coastal-inspired tower, the building will be interwoven with elements of nature.&nbsp;

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Lush landscaping and perimeter planting is set to don the ground level of the development, with Bassar’s Leo Sarris saying they want people to feel a connection to nature the moment they enter Eternity.&nbsp;

“We want people to feel that connection to nature from the moment they step inside the grounds, from the comfort of their living spaces, and from their balconies facing the ocean,” he said.&nbsp;

“Even though Broadbeach is an inner-city suburb, you have this wonderful foreshore and the beach right there on the doorstep.”

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The project will deliver 88 apartments across 35 levels, in addition to a full level dedicated to residential amenity, including a pool, gym, yoga lawn, an outdoor deck with barbecue facilities, a private dining room, and a business centre to cater for remote workers.&nbsp;

A mix of floorplans will be on offer at Eternity with three-bedroom apartments planned for the lower levels, spanning from 189 sqm to 214 sqm. 300 sqm half-floor sky homes will also be available, featuring four-bedrooms plus a multi-purpose room, along with two 597 sqm penthouses which will be set over two levels, complete with a rooftop terrace.&nbsp;

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Located at 14-18 Mary Avenue, view lines are set to be the main attraction at Eternity, with the eye travelling to the ocean over school grounds which will never be built out.&nbsp;

“For those who are downsizing from a house in a suburb away from the beach or coming from city locations, views of the ocean are number one,” said Sarris.

“Having lived through the events of the past two years, the ability to sit outside, see the water, and walk to the beach or exercise along the foreshore are almost non-negotiable.”

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Finishes in a classic coastal palette will reflect a laid back luxury beachside lifestyle, with wide engineered oak floorboards complementing natural stone bench tops, brushed metal tap ware, wool carpet, and timber veneer cabinetry.

Apartments are priced from $1,750,000 with&nbsp;Sales Agent, Andrew Ramsey suggesting&nbsp;Eternity is ticking the right boxes with buyers.

“Eternity was presented to the Kollosche database as well as those who purchased in Infinity,” Ramsey said.&nbsp;

“Buyers have instantly seen the value of the location, size, and finishes on offer at Eternity.”

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