Tower reveal: Hirsch & Faigen secure approval for Palm Beach apartment project Hemingway
The national developer Hirsch & Faigene had sign off for their first project on the Gold Coast.
They'll be developing Hemingway, named after the famous author Ernest Hemingway, which will span 14-levels near the sand at Palm Beach. The project will comprise 78 residences fronting the exclusive Jefferson Lane beachfront enclave.
Rothelowman have designed the tower which has been described as a multi-storey reimagining of the area’s humble holiday shacks from the late 1950s and 1960s.
Hemingway will be made up of a variety of one, two, three and four-bedroom apartments.
The development will also house its own ground-level café and expansive communal open space with a swimming pool, pool lounge, barbeque area and outdoor cinema.
The Melbourne-based developer is a partnership between the Hirsch family — also well-known for its petroleum, horse racing and wine interests — and property lawyer/developer Daniel Faigen.
Hirsch & Faigenchased the 1644 sqm corner site at 1267-1273 Gold Coast Highway, which also has frontages to both Seventeenth Avenue and Jefferson Lane, in 2016 for $3.85 million.
It lodged its development application in mid-2019 and despite concerns raised over the project’s height and high-density, Gold Coast council officers deemed the tower was “not considered to offend the local skyline” and was “appropriately serviced by infrastructure”.
An assessment of Hemingway’s design by the council’s Office of Architecture and Heritage provided a further tick of approval, citing that it would “reinforce the local identity” and “contribute to the emerging character of the area”.
“The development as a whole provides a distinct architectural appearance through its form which incorporate subtle design elements of the 1950s and 1960s beach house, articulated floorplate, sculptured columns and projections which are combined with high-quality material selections which include applied finishes in varied sandstone shades,” its analysis stated.
Hirsch & Faigenector Richard Hirsch said the development approval for Hemingway reflected the architectural intelligence, innovation and intuition of its design as well as empathy for its surrounds and the Gold Coast’s beach heritage.
“We’re committed to design, sustainability, usability and creating timeless, contemporary buildings that improve the lives and wellbeing of all that interact with them,” he said.
“This is a great design-led outcome that in time will prove to be an outstanding result not only for the site but also the whole of Palm Beach, which is one of the Gold Coast’s truly unique beachside treasures.”
Mr Hirsch said Rothelowman’s architectural vision for Hemingway was a reinvention of the suburb’s traditional beach houses, inspired by wrap-around decks and expansive views.
“Hemingway will be a slender residential tower with cut outs that dramatically expand the indoor-outdoor experience and reframe the view-lines through to the ocean to deliver true panoramic views,” he said.
“The design is a perfect fit for its unique location and will help define the future of the once sleepy suburb of Palm Beach, which has become highly sought-after and increasingly more exclusive but lost none of its charm.”
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