How Meriton's Iconica takes advanatage of its prime Surfers Paradise location
A position along the Surfers Paradise Esplanade is unique for a number of reasons.
Not only is it just steps from the beachfront, but its also within touching distance of multiple shopping centres, international cuisines, clubs, and convenient transport links.
The Harry Triguboff-led Meriton are set to tap into the advantages of the sought-after location with their latest development, which will be among the tallest residential buildings in the country.
Iconica's prime location is directly across the road from Surfers Paradise Beach, with the Surfers Paradise North Bus Stop on its doorstep and the Surfers Paradise North Light Rail Station just 50 metres away.
The development is also conveniently located within a kilometre of the Surfers Paradise Retail precinct, just under five kilometres from The Star Casino, and around 10 kilometres from the Gold Coast Private Hospital, Griffith and Bond Universities. The Gold Coast Airport is also just 22 kilometres away.
The two Iconica towers will rise 50 and 76-storeys respectively at 152 Esplanade, comprising 637 apartments that boast views to Burleigh Heads, Main Beach and the Broadwater, as well as the Hinterlands.
Benefitting from a unique three frontage position, Iconica not only has the beach nearby, but is also surrounded by parks and reserves, meaning view lines will never be built out.
The residences will begin on level five of the towers, with a mix of one, one plus MPR, two, two plus MPR, three and four-bedroom apartments are on offer in the tower, many with car spaces and separate lock-up storage areas.
There'll be an onsite retail and dining precinct as well, encompassing 14 specialty shops including beachfront cafes and restaurants, as well as an entire floor of world-class resort-style amenities on level 44, including an indoor pool, spa, sauna, gym and games room.
There will also be a level five outdoor infinity pool, which takes in views over the Pacific Ocean.
The development also boasts a porte cochère arrival and double-height lobbies, high-speed smart lifts, as well as having the option to upgrade all car spaces to a Jet Charge EV car charger, future-proofing the apartments.
Completion of the development is due late 2026, and Iconica buyers who purchase today could benefit from huge market value increases. Buyers who purchased off the plan on Meriton's recently completed OCEAN tower recorded up to a 40 per cent market value increase during construction.
