First look: Polycell approved for next Broadbeach apartment development

The new project is similar in density to Polycell's The Rochester, which is nearly sold out of its 182 apartments on Surf Parade. 
First look: Polycell approved for next Broadbeach apartment development
Joel Robinson April 28, 2025PLANNING ALERT

Approaching a sell-out of its debut Gold Coast apartment development The Rochester, developer Polycell has its eyes firmly set on its next project.

They've secured approval for a 59-level tower which will be a redevelopment of the the landmark Voyager Resort at 167 Old Burleigh Road. Polycell acquired the timeshare building, and its valuable 2,076 sqm corner block that also fronts Elizabeth Avenue, for nearly $45 million in 2022.

They had Gold Coast firm BDA Architecture design the tower which will feature glazed façades and coastal-inspired curves to reflect the surrounding Gold Coast landscape.

One of the standout features of the approved design is its emphasis on preserving the site’s existing natural elements, particularly the iconic Norfolk pines lining the street front. 

BDA Architecture described the design as “coastal tactility infused with a sub-tropical vernacular,” echoing the organic textures of the local landscape.

The podium will reflect a layered material palette and gently undulating forms that complement the surrounding urban and natural environments.

The development will house 130 apartments, ranging from two to five bedrooms. The approved mix includes 32 two-bedroom, 79 three-bedroom, 15 four-bedroom, and four five-bedroom apartments. 

The four sub-penthouses and the sprawling two-level penthouse will feature a private cinema, a state-of-the-art gym with plunge pools, and a 14-metre lap pool.

Each level will be home to no more than three residences, ensuring privacy and exclusivity. 

The development will also feature extensive resort-style amenities across both the podium and upper levels. These include two swimming pools on the podium, daybeds, barbecues, a yoga and Peloton room, sauna and spa facilities, a games room, and a suite of wellness areas.

On levels 38 and 39, residents will enjoy a members-only ‘Club Lounge,’ complete with a zen lounge, tea bar, library, cinema, personal training gym, wine storage, private dining rooms, and more.

The new project is similar in density to The Rochester, which is nearly sold out of its 182 apartments on Surf Parade. 

Polycell is also actively acquiring sites across the area, including recent buyouts at the Sandpiper apartment building.

Joel Robinson

Joel Robinson is the Editor in Chief at Urban.com.au, managing Urban's editorial team and creating the largest news cycle for the off the plan property market in the country. Joel has been writing about residential real estate for nearly a decade, following a degree in Business Management with a major in Journalism at Leeds Beckett University in England. He specializes in off the plan apartments, and has a particular interest in the development application process for new projects.

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