Revel Development Group

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Reflections is a unique opportunity to own a lifestyle in the heart of the highly sought after suburb of North Melbourne. At its core, Reflections is about quality, whether that be in the residences themselves, or in the quality of life they offer. Externally the architecture of the building is smooth and sleek, but with an element of playfulness, that is both endearing and unique.

The curves that combine to shape each balcony frame the outlook to neighbouring Gardiner Reserve, while also creating an individual sense of place for each residence as no two shapes are the same. However, it is the spectacular reflective nature of the building's exterior that really sets it apart from all others. The mirrored surface captures the surrounding landscape and reflects it back on the world, creating a façade that moves with the rhythm of the seasons.

The moment you arrive at Reflections, a sophisticated tone is set. The impressive lobby is designed to be minimal, yet still feels inviting. Reflective panels line the high ceiling, echoing the architectural shapes of the façade, while an undulating wall of timber draws you into the space, leading you toward the elevators at the rear of the space. Available 6 days per week, the concierge service will further enhance the convenience and luxurious nature of life at Reflections.

The suburb of North Melbourne resides just on the edge of the CBD, ideally placed to take advantage of both the iconic destinations and local secrets, that make the city of Melbourne so special.

Reflections are about quality, whether that be in the residences themselves, or in the quality of life they offer. Externally the architecture of the building is smooth and sleek, but with an element of playfulness, that is both endearing and unique. 
Available 6 days per week, the concierge service will further enhance the convenience and luxurious nature of life at Reflections.

The range of services that the concierge will offer is comprehensive, ranging from receiving deliveries, organising transport, restaurant reservations and event tickets to coordinating housekeeping, dry cleaning and valet parking services if required. It’s about peace of mind and the freedom that comes with knowing everything is taken care of.

Reflections will also offer an app for all purchasers to download. This app will keep owners informed of all progress during the construction process and eventually evolve into an owners corporation management tool once the building is complete. Access important information whenever and wherever you require. It's just another way that Reflections will enhance everyday life.

Urban's three favourite things about Reflections, North Melbourne:

<ul>
<li>Outstanding amenities.</li>
	<li>Enviable location.</li>
	<li>Spacious and well designed residences. 
	 </li>
</ul>
As the building steps back on level 4, it reveals an expansive residents' garden that gazes out across the treetops to the CBD skyline. Artfully composed by the renowned Jack Merlo Design, the garden features large expanses of grassed space, lush garden beds, covered dining areas and large, circular bench seats, ideal for gathering with friends and basking in the sunset.

 
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Ideally placed to take advantage of the iconic destinations.

urban.com.au

Reflections is a unique opportunity to own a lifestyle in the heart of the highly sought after suburb of North Melbourne.

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Three new projects will appear across Melbourne under the guidance of builder ABD Group.

Among them is the firm's tallest build to date, whilst a further two projects will bolster ABD Group's already extensive credentials in the apartment sector. Combined the three secured acquired builds will add in excess of 500 apartments and serviced apartments to the builder's portfolio, just as ABD Group approached the finish line for a number of other builds under its guidance.

LINC Essendon has been awarded to the builder after a lengthy sales campaign. Revel Development Group is behind the project at 13-21 Russell Street, which is opposite Essendon Railway Station.

Expected is a 10 level, Plus Architecture-designed building above three levels of basement car parking. Retail will front Russell Street with 96 apartments to be added above, whilst a rooftop garden will crown the pending build.

ABD Group is nearing the end of another apartment project for Revel Development Group, namely Reflections which is one of the early projects to appear within North Melbourne's Arden-Macaulay precinct.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image5russell.jpg" rel="gallery-all" title="LINC Apartments is set to make its mark"><img alt="" class="image-article-full-width-580px" height="361" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image5russell.jpg?itok=zgCLGCNo" title="LINC Apartments is set to make its mark" width="580"></a>

<figcaption>LINC Apartments is set to make its mark</figcaption></figure>Moray Street has also appeared as a new build on ABD Group's website. The substantial project will see another Fender Katsalidis tower realised on Southbank, after initially being submitted for approval during 2015.

Across 18-24 Moray Street, the build will see a new tower rise 38 levels above ground on a modest corner plot of 446sqm. The site was <a href="http://www.smh.com.au/business/property/southbank-notches-up-another-development-sale-20160909-grcz3a">reportedly</a> purchased by a Hong Kong-based developer for $8.8 million in 2016, at a per square metre rate of $20,000.

Initially approved with 124 apartments, ABD Group describes the project as containing 165 serviced and private apartments above a multi-level car stacker system. 18-24 Moray Street also includes a gym, terrace and option for a pool.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image6moray.jpg" rel="gallery-all" title="18-24 Moray Street is Southbank's next tower"><img alt="" class="image-article-full-width-580px" height="704" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image6moray.jpg?itok=rEfxRvFZ" title="18-24 Moray Street is Southbank's next tower" width="580"></a>

<figcaption>18-24 Moray Street is Southbank's next tower</figcaption></figure>Finally, ABD Group signage is now across a major build in its infancy in West Melbourne. The builder has been charged with the delivery of SPEC Property's latest development dubbed Flagstaff Green at 15-31 Batman Street, West Melbourne.

Flagstaff Green is in addition to ABD Group constructing Trilby which is the developer's other current pursuit consisting of 109 apartments at 466-482 Smith Street, Collingwood.

The West Melbourne project, on the other hand, will see 3 basement levels which will underpin 20 above ground levels, for a net result of 247 new apartments, two office tenancies and one new retail space. Flagstaff Green also includes communal amenities such as a pool, spa, gym and landscaped terrace plus courtyard in a project conceived by Inhabit Design.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/img_2229.jpg" rel="gallery-all" title="Works are underway on Flagstaff Green"><img alt="" class="image-article-full-width-580px" height="387" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/img_2229.jpg?itok=5L0wLDOO" title="Works are underway on Flagstaff Green" width="580"></a>

<figcaption>Works are underway on Flagstaff Green</figcaption></figure>
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silvermb

Builder ABD Group adds another 500 dwellings to its books

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Essendon Station is making a good fist of attracting its fair share of apartment developments. Much like the plethora of apartment projects sprouting up along the Tram 59 route which slices through Essendon/Essendon North, the emergence of multiple apartment projects surrounding Essendon Station speaks to the success of the suburb in attracting new investment and people willing to call the suburb home.

With the mass of investment within Essendon Fields also radiating throughout neighbouring suburbs, Essendon in particular has seen a solid boost to apartment development in recent years, This, coupled with the Essendon Junction Structure Plan has given apartment developers confidence to seek higher density outcomes around the junction/station precinct.

Largest of all is Linc at 15 Russell Street which is mere metres away from Essendon Station's entrance.

Revel Development Group Director, Daniel Caspar recently spoke of the merits of Essendon via circulated comment:

<blockquote>
The gentrification of the Melbourne’s inner ring may have taken some decades to reach suburbs like Essendon, but now that it has, we are seeing greater opportunities for positive, high-density development with a focus on owner occupiers.
We are experiencing strong interest amongst buyers within a three to five-kilometre radius of the inner north-west, who are looking to either upgrade, downsize or enter the market for the first time and are willing to move to Essendon to do so because of its relative affordability.
Acclimatised to the idea of apartment living, these buyers are favourably comparing the suburb’s proximity to the city and quality of amenities with equivalent suburbs in the east and bayside.
<cite>Daniel Caspar, Director, Revel Development Group</cite>
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image30_9.jpg" rel="gallery-all" title="Linc's outdoor entertaining area. Image: Revel Development Group"><img alt="" class="image-article-full-width-580px" height="327" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image30_9.jpg?itok=1o2HJVgn" title="Linc's outdoor entertaining area. Image: Revel Development Group" width="580"></a>

<figcaption>Linc's outdoor entertaining area. Image: Revel Development Group</figcaption></figure>Linc as the tallest apartment development within Essendon will also boast a number of enhanced features, including a rooftop terrace with views toward the CBD; one of three three separate garden areas within the project. Plus Architecture are responsible for Linc's internal and overall design, with Jack Merlo in charge of outdoor areas.

Linc is not the only development looking to capitalise upon its immediacy to Essendon Station.

Another sizeable planning application is before Moonee Valley City Council, with interests controlling 27 Russell Street looking to replace an Edwardian/Bungalow style house with 61 new apartments set over 9 levels.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image28_5.jpg" rel="gallery-all" title="27 Russell Street seeks to add to the area's increased apartment activity. Image: John Demos Architects"><img alt="" class="image-article-full-width-580px" height="330" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image28_5.jpg?itok=IbZdoAMz" title="27 Russell Street seeks to add to the area's increased apartment activity. Image: John Demos Architects" width="580"></a>

<figcaption>27 Russell Street is at planning. Image: John Demos Architects</figcaption></figure>John Demos Architects has created a mix of one, two and three-bedroom apartments within the proposal, supported by a new ground floor cafe of 130sqm.

In the immediate area, 93-97 Rose Street is all but complete, Alexandria at 952 Mt Alexander Road has launched its sales drive while 118-120 Buckley Street's display suite is taking shape.

The remainder of the development pipeline surrounding Essendon Station consists of the approved 23-25 Russell Street and the at appeal 81 Rose Street. 47 Rose Street which consisted of a five level residential building was withdrawn from the approvals process last week.

Savills recently moved on a development site at 95 Buckley Street which is capable of accommodating an apartment building under the Essendon Junction Structure Plan. Also in the wings is the possible rejuvenation of the sprawling car park adjoining Essendon Station as part of VicTrack's station precinct development program.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/rose-st-3d-photomatch-left.jpg" rel="gallery-all" title="Rose Street has been subject to increased development activity. Image: Point Architects"><img alt="" class="image-article-full-width-580px" height="357" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/rose-st-3d-photomatch-left.jpg?itok=_kREX1do" title="Rose Street has been subject to increased development activity. Image: Point Architects" width="580"></a>

<figcaption>Rose Street has been subject to increased development activity. Image: Point Architects</figcaption></figure>
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Revel Development Group

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