Jam Factory

The ambitious once-in-a-generation plan to transform Chapel Street’s Jam Factory into a world-class retail, residential, hotel and commercial precinct will soon become reality as the City of Stonnington this week approved the project by proponents Newmark Capital, GURNER™ and Qualitas.

The five-tower redevelopment will deliver 18,500 sqm of new retail space, 20,000 sqm of commercial office and 400 residences across 42,020 sqm of residential space, alongside a 5-star 200-room hotel, a cinema upgrade, and a new public realm. GURNER™ CEO Tim Gurner noted the planning approval achieved for the visionary redevelopment as a remarkable effort by all involved, including consultants and the council.

“We’ve been working closely with the project team, as well as council, to deliver something truly world-class – the redevelopment will put Chapel Street back on the map, not only as a retail hub, but as a luxury travel and lifestyle destination as well,” he said.

Touted as the cornerstone of Chapel Street’s future renaissance, the redevelopment will inject more than $800 million into the Victorian economy annually, in addition to over $500 million in construction alone; workers and residents are expected to spend more than $28 million at the precinct annually, while hotel guests will bring in over $12 million every year.

"The overwhelming support for the project speaks to the blue-chip nature of the location, the world class vision of the project team and the combined power of the joint venture. Our fund investment strategy places an unrelenting focus on quality of our partners and quality of real estate, which gives us confidence this vision will soon become a reality,” added Mark Fischer, global head of real estate and co-founder of Qualitas.

Newmark Capital will deliver and retain ownership of the commercial and retail component, while GURNER™ and Qualitas will deliver the luxury residential and hotel component.

<a href="http://www.urban.com.au/new-apartments/500-chapel-street-south-yarra"><img alt="" data-entity-type="" data-entity-uuid="" height="1923" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gurner_jam_factory_residential_tower24.jpg" width="2181" /></a>Rendering of the proposed residential tower at the Jam Factory site. Image supplied.&nbsp;

“This will take everything we have learnt from projects like Hawksburn Place Residences and Saint Moritz and elevate it to a whole new level – this is something that will truly put South Yarra at the upper echelon of world luxury property,” Tim Gurner said.

Designed by Bates Smart, the new masterplan is set to re-ignite the river end of Chapel Street and become a world-class mixed-use precinct.

“Architecturally, the site will exhibit strong sculptural forms, carefully managed massing to optimise light and sun access along with natural materiality responding to the context – the buildings will balance the need for solidity with a delicacy and lightness rarely seen in contemporary residential developments," said&nbsp;Bates Smart managing director, Simon Swaney.

The Lovers Walk laneway will become the main pedestrian link for the new Jam Factory, beckoning both cyclists and pedestrians to enter through to the retail and food and beverage tenancies, before they reach the central plaza and town square that define the project characterised by the heritage chimney, open plaza, and amphitheatre.

Newmark Capital Managing Director Chris Langford said the redevelopment celebrates the Jam Factory’s heritage, unlocking the potential of an iconic site.

“Our vision revitalises the Jam Factory, celebrating its rich character and history. The heritage facade on Chapel Street will be refurbished, bringing back the detail and original character. The laneways will draw people through the precinct, seamlessly integrating with Chapel Street and surrounding areas. It will be a thriving, integrated, shopping, working, living and entertainment precinct, the perfect place to live, work, play and stay. It will be a world-leading shared precinct, an asset for the whole community," he said.&nbsp;

“The new Jam Factory will be a signature, vibrant destination for Melbourne. Permeability will be further boosted by reinstating Turnbull Street, improving accessibility from Chapel Street and through the north-south Bray Lane, which is accessible via Garden Street. The layout of residences will maximise amenity access, both within and outside of the apartment, with generous balconies, natural light, and access to the world-class network of retailers, restaurants, bars, and more.

<a href="https://www.urban.com.au/new-apartments/500-chapel-street-south-yarra"><img alt="" data-entity-type="" data-entity-uuid="" height="1773" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/gurner_jam_factory_aerial23.jpg" width="2364" /></a>

Aerial shot of the proposed redevelopment of 500 Chapel Street. Image supplied.&nbsp;

Rooftops across the towers will also be utilised, with gardens, private open spaces, panoramic views, and indoor/outdoor areas – residents will have access to 2,700 sqm of indoor common amenity and over 5,000 sqm of outdoor common space on rooftops alone.

The hotel, which occupies the podium floors of the central residential towers, will welcome each guest into a naturally lit lobby with views of the nearby rooftop gardens and beyond, before they arrive in their room. Sitting above a revitalised heritage façade will be an ethereal, curvilinear office building, hosting large floorplates and touchless technology, providing true workplaces of the future. “ The offices will offer every amenity within an ideally located and connected community,” Langford said.

“With stunning views and large floorplates, they represent workplaces of the future. They will boast spectacular views back to the city and the bay, and will hold a special place in the Melbourne skyline,” said Langford.

The development team has spent 12 months working closely with council, reimagining the scheme from its originally permitted use; it will now become a world-class destination with residential towers, a hotel and more community spaces. Lead architects Bates Smart will be joined by Townshend Landscape Architects and Leonard Design Architects, to create a bold and innovative mixed-use precinct. “ All remnant heritage fabric will be retained and restored - streets and lanes will connect the site to the surrounding street network and context.

An active ground plane centred around a large northfacing village square will provide retail experiences, a new easily accessible supermarket and other essentials. When complete, the redevelopment is expected to support 2,282 jobs on a full-time equivalent (FTE) basis, with an estimated 1,286 indirect jobs created as a knock-on effect. Works on the redevelopment are expected to commence when all relevant approvals are secured.

"The team we have assembled for this ambitious project is in a league of its own, and we’re looking forward to commencing works on the site as soon as possible,” Gurner added.

[smartcode_project_cta: project_id=5351]

alisonwarters@gmail.com

Gurner gets sign off for Jam Factory precinct on Chapel Street

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The redevelopment of the Jam Factory on Chapel Street will now include between 550 and 650 apartments after Gurner and Qualitas have bought into Newmark Capital’s $1.4 billion redevelopment.

The Gurner-Qualitas partnership will reportedly tip in about $75 million of equity.

The partnership will acquire part-ownership of the iconic site, with the project to be jointly developed with Newmark.

Construction is expected to be completed in 2025 if works start next year.

Chapel Street’s forlorn Jam Factory was acquired by Newmark, led by Chris Langford and Simon Morris, for about $165 million in 2015 from Challenger.

Newmark's sale will see less commercial office space, and a 170 room hotel, in the proposal that updates the 20,000 square metre mall at 500 Chapel Street.

Langford told Nine Entertainment the project would reinvigorate the Chapel Street precinct.

"We have a strong belief in the area and the economy,” he said.

Newmark will retain the retail centre and new office tower, while Gurner and Qualitas will acquire the hotel portion along with having a share in the profits and revenues stemming from the apartments sales.

Mark Fischer, the global head of real estate at Qualitas, told Nine the real estate fundamentals of the location were “indisputable”.

“The deal provides the opportunity to bring together great real estate, nimble large-scale capital, and market-leading development capabilities,” he said.

The latest residential projects on Chapel St include 661 Chapel with 116 one, two, three and four-bedroom residences across 30 floors at the Yarra River end of the strip.

[smartcode_project:default project_id=600]

Gamuda Land’s 661 Chapel Street enjoys views of the river and Melbourne CBD.

The architecture firm, Bird de la Coeur, designed the compex winning the 2019 Good Design Awards in the category of commercial and residential architectural design.
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The redevelopment of the forlorn Jam Factory on Chapel Street will now include between 550 and 650 apartments

jchancellor

Chapel Street gets fillip from Gurner with Jam Factor renaissance

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In this week's podcast I catch up with Stonnington Mayor Cr Steve Stefanopoulos to discuss the changes afoot along this retail high street and surrounds, which follows on from Urban.com.au's piece on <a href="https://www.urban.com.au/news/the-changing-face-of-chapel-street-south-yarra">'The Changing Face of Chapel Street'</a>.

Cr Stefanopoulos outlines the $1 billion worth of public and private investment underway and soon to begin within the Chapel Street Precinct, and the importance of Council working closely with the development industry to achieve good outcomes for the community.

Council projects include the recently completed Greville Street streetscape improvement (with further works to come), substantial upgrade of Prahran Town hall and Library, the <a href="https://www.urban.com.au/news/construction-commences-on-one-of-2018s-most-significant-projects">10,000 sqm Cato Square project</a>, and the <a href="https://www.urban.com.au/news/princes-gardens-upgrade-adds-to-prahrans-public-realm-project-pipeline">upgrade of Princes Gardens</a> amongst others.

Cr Stefanopoulos also highlights projects such as the <a href="https://www.urban.com.au/projects/500-chapel-street-south-yarra">Jam Factory redevelopment</a> which will feature commercial office space supported by retail offerings, and the <a href="https://www.urban.com.au/projects/402-416-chapel-street-south-yarra">Aloft Hotel</a> as really adding to the Precinct's diversity.

A summary of projects within the City of Stonnington is illustrated in Urban.com.au's development map below;

<iframe frameborder="0" height="420px" src="https://www.urban.com.au/developments?field_local_government_area_name=Stonnington%20%28City%29&amp;embeddable=map" width="100%"></iframe>

<iframe allow="autoplay" frameborder="no" height="300" scrolling="no" src="https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/498867348&amp;color=%23ff5500&amp;auto_play=true&amp;hide_related=false&amp;show_comments=true&amp;show_user=true&amp;show_reposts=false&amp;show_teaser=true&amp;visual=true" width="100%"></iframe>
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Laurence Dragomir

Weekly Podcast: Episode 31 - City of Stonnington Mayor Cr Steve Stefanopoulos

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Following on from Urban.com.au's in-depth look at the <a href="https://www.urban.com.au/news/the-rise-and-rise-of-melbournes-spencer-street">development activity along Spencer Street</a> on the edge of Melbourne's CBD, today we turn our attention to the development shaping one of Melbourne's renowned High Streets - Chapel Street.

The street which stretches through South Yarra, Prahran and Windsor before crossing Dandenong Road into St Kilda, has been previously characterised as a retail strip, but has struggled in recent years due to high rent sought by landlords which has in turn had an impact on the street's liveliness.

According to Stonnington Mayor, Councillor Steve Stefanopoulos, the City of Stonnington is excited about the private and public capital investment being injected into the Chapel Street precinct.

Chapel Street is currently undergoing massive growth and change, he says, with the State Government having commenced construction of the eastern portal of the Metro Tunnel. Redevelopment of the entrance to South Yarra Station (the busiest outside the CBD) and the construction of accessible trams stops out the front, will hopefully commence in the new year.

The South Yarra section of Chapel Street in particular has started to evolve with a more diverse mix of retail offerings and further introduction of food and beverage outlets. The construction slated over the next 3 years will have further impact on the street in the short term but will ultimately enhance and contribute to the street's vibrancy in the long term, according to Beller Commercial's Fred Nucara.

The projects which are due to have the greatest impact on the streetscape are highlighted below:

<h2>Capitol Grand </h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/capitol_grand_redden_aug18.jpg" rel="gallery-all" title="Capitol Grand beginning to make its mark on the corner of Chapel St and Toorak Rd. Images: Bates Smart | Urban member redden"><img alt="" class="image-article-full-width-580px" height="264" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/capitol_grand_redden_aug18.jpg?itok=vHdqHT21" title="Capitol Grand beginning to make its mark on the corner of Chapel St and Toorak Rd. Images: Bates Smart | Urban member redden" width="580"></a>

<figcaption>Capitol Grand beginning to make its mark on the corner of Chapel St and Toorak Rd. Images: Bates Smart | Urban member redden</figcaption></figure>LK Property's towering edifice is beginning to take shape on the corner of Chapel Street and Toorak Road, with the development's sinuous forms beginning to emerge from behind the construction screens as the first traces of glazing also begin to appear. After months in the ground constructing the basement levels, head contractor Multiplex is now well above the street on the dual tower development which will top pot at 50 and 10-storeys respectively.

<blockquote>
The 180m residential tower brings together three elliptical forms, ensuring that light and shadows play across its surface. The design creates an elegant, slender composition of dynamic character, changing with one’s viewpoint and the weather. The tower top is expressed differently by reducing the mass to create a unique iconic tower worthy of its landmark location.

- Bates Smart
</blockquote>

<h2>627 Chapel Street </h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/627_chapel_before_and_after.jpg" rel="gallery-all" title="Before &amp; after - 627 Chapel Street. Images: Melbourne Acquisition | COX Architecture "><img alt="" class="image-article-full-width-580px" height="335" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/627_chapel_before_and_after.jpg?itok=Irp42uPv" title="Before &amp; after - 627 Chapel Street. Images: Melbourne Acquisition | COX Architecture " width="580"></a>

<figcaption>Before &amp; after - 627 Chapel Street. Images: Melbourne Acquisition | COX Architecture</figcaption></figure>Currently at planning, the 24-storey COX Architecture-designed office building would replace the current office building which was sold by Fridcorp to Goldfields in December last year.

Should it receive approval in its current guise, 627 Chapel street would rise to a height of 89m and provide a '3d ground plaza' setback from Chapel Street. 

<blockquote>
The design proposal for 627 Chapel Street takes the opportunity to make the most of this unique island site in Forrest Hill.

A 3m setback pushes the building back from Chapel Street, this allows for greater public space at street level and ensures that the Capitol remains visible on approach. The podium is defined by the green landscaped arbor - a permeable screen that wraps the building and connects through to the Daly Street landscaped street

- COX Architecture
</blockquote>

<h2>Jam Factory </h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/newm9968jam-factory-stage-2ia01main-square.jpg" rel="gallery-all" title="Artist's impression of the Jam Factory's main square. Image: Floodslicer"><img alt="" class="image-article-full-width-580px" height="322" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/newm9968jam-factory-stage-2ia01main-square.jpg?itok=183sbNDq" title="Artist's impression of the Jam Factory's main square. Image: Floodslicer" width="580"></a>

<figcaption>Artist's impression of the Jam Factory's main square. Image: Floodslicer</figcaption></figure>Owner of the Jam Factory, Newmark Capital is free to proceed with its substantial redevelopment of the landmark site receiving planning approval. Under the approved plans prepared by Bates Smart, the landmark South Yarra site will be transformed it into a significant commercial hub supported by a network of retail laneways.

According to Bates Smart, the vision for the Jam Factory redevelopment is for a highly permeable site that is an extension of the local context.

<blockquote>
An ensemble of buildings will embody and reflect the site’s rich character, establishing a new commercial workplace, but also creating an activated space where the public can enjoy a variety of new hospitality venues.

The redevelopment has been designed to be open and inviting and will deliver a new elevated public realm for the community to enjoy. The precinct’s character provided inspiration for the design.

The existing materiality of the Jam Factory is characterised by solid, authentic materials and industrial rawness. The new façade will reflect the factory typology and structured design language. The public realm on the ground floor will incorporate laneways and a central courtyard and will act as an extension of the urban context and street network.

- Bates Smart
</blockquote>

<h2>671 Chapel Street</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/671_chapel_street.jpg" rel="gallery-all" title="671 Chapel Street has approval in hand. Image: Architecton"><img alt="" class="image-article-full-width-580px" height="378" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/671_chapel_street.jpg?itok=tfKzVRCI" title="671 Chapel Street has approval in hand. Image: Architecton" width="580"></a>

<figcaption>671 Chapel Street has approval in hand. Image: Architecton</figcaption></figure>Amended plans for a 21-storey residential tower at 671 Chapel Street were approved earlier this year, permitting 158 dwellings to be built replacing a single storey building.

The original application lodged with City of Stonnington during 2015 sought approval for a 30-storey building comprising 352 apartments, at an average of 12 apartments per floor. 

<h2>Esque - 649 Chapel Street</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/image10_18.jpg" rel="gallery-all" title="Site works are currently underway at Esque. Images: Valeo Construction | Mark Baljak"><img alt="" class="image-article-full-width-580px" height="280" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/image10_18.jpg?itok=nas5uwlg" title="Site works are currently underway at Esque. Images: Valeo Construction | Mark Baljak" width="580"></a>

<figcaption>Site works are currently underway at Esque. Images: Valeo Construction | Mark Baljak</figcaption></figure>Bulk excavation and piling works commenced onsite in January of this year that will ultimately deliver 72 apartments across 20 floors on a narrow site along the northern reaches of Chapel Street.

Valeo Construction is at the helm of the Fender Katalidis-designed tower for developer Mitraland, with the core set to grace the South Yarra streetscape by year's end.

<h2>Aloft - 402-416 Chapel Street</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/aloft_streetview.jpg" rel="gallery-all" title="The Aloft hotel will change the Chapel Street streetscape. Image: Starwood Hotels and Resorts Worldwide"><img alt="" class="image-article-full-width-580px" height="308" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/aloft_streetview.jpg?itok=njyelKgC" title="The Aloft hotel will change the Chapel Street streetscape. Image: Starwood Hotels and Resorts Worldwide" width="580"></a>

<figcaption>The Aloft hotel will change the Chapel Street streetscape. Image: Starwood Hotels and Resorts Worldwide</figcaption></figure>The stage is set for Starwood Hotels and Resorts Worldwide to debut its Aloft brand in Melbourne, following the demolition and site clearing works in preparation of builder Crema Constructions taking occupation and commencing construction works on the 176-room hotel.

The hotel will anchor a mixed-use development located at 402 Chapel Street designed by international architect Tim Kobe of Eight Inc.

<h2>430-438 Chapel Street</h2>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public//pictures/article-images/430-438_chapel_street.jpg" rel="gallery-all" title="430-438 Chapel Street will replace the 'huts' site in South Yarra. Image: Franze Developments"><img alt="" class="image-article-full-width-580px" height="352" src="/sites/urban.melbourne/files//styles/article_full_width_580px/public/pictures/article-images/430-438_chapel_street.jpg?itok=tr3FEcwJ" title="430-438 Chapel Street will replace the 'huts' site in South Yarra. Image: Franze Developments" width="580"></a>

<figcaption>430-438 Chapel Street will replace the 'huts' site in South Yarra. Image: Franze Developments</figcaption></figure>Franze Developments' joint venture with development partner Sampieri Group would see South Yarra's 'huts' site transformed into an 8-storey mixed-use development designed by Jackson Clements Burrows.

The $55 million project will include the retention of the heritage facade on site, while also providing a new pocket park on Bray Street designed by Aspect Studios incorporating water sensitive design

<h2>What they say...</h2>

<blockquote>
We have developed a structure plan for the precinct entitled Chapel ReVision, which guides future development of the largest commercial precinct outside the CBD.

Council is also investing over $60m in its largest capital project in 160 years, converting the 10,000sqm car park behind Chapel Street, Prahran into a contemporary European-style plaza due to open in mid 2019.

- Cr Steve Stefanopoulos, Mayor of Stonnington
</blockquote>

<blockquote>
Chapel Street is at the bottom of a bell curve at the moment. These major developments within the precinct are detracting from the usual vibrancy, because of the inconvenience, noise and distraction of the construction.

On a positive note, these major infrastructure investments are scheduled for completion in 2019 and 2020.

- Fred Nucara, Director Beller Commercial
</blockquote>

For a full recap from Beller Commercial's Fred Nucara listen to our <a href="https://www.urban.com.au/guides/chapel-street-podcast-on-the-phone-with-beller-commercials-fred-nucara">podcast interview</a>.

Lead image: Jam Factory Redevelopment Bates Smart/Floodslicer
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The changing face of Chapel Street, South Yarra

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When a site spans 19,280 square metres, it becomes a 'district'. That's the case according to the development team behind the Jam Factory's pending overhaul.

Reporting on the project to date has focused on the close to 60,000 square metres of new commercial space that is earmarked for the site, but more importantly from a layperson's perspective is the extensive new public realm that is planned as part of the development.

<blockquote>
Our vision for the new Jam Factory is to create a highly permeable site, an extension to its context - a district defined through an ensemble of buildings that embodies and reflects the site’s rich character and establishes a new district, a breathing space, a destination of shopping, eating, working.

Jam Factory shapes as  far more than just a commercial reworking of the existing complex. A genuine gesture to the people.
</blockquote>

The opportunity to create this grand gesture has fallen to Bates Smart and Nottingham-based Leonard Design Architects. Their challenge as set down by developer Newmark Capital was to create Australia’s premiere mixed-use district.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image49_7.jpg" rel="gallery-all" title="Green rooftop expanses. Image: Bates Smart"><img alt="" class="image-article-full-width-580px" height="337" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image49_7.jpg?itok=XyCSagm-" title="Green rooftop expanses. Image: Bates Smart" width="580"></a>

<figcaption>Green rooftop expanses. Image: Bates Smart</figcaption></figure>A highlight of the reworked Jam Factory's design is the publicly accessible network of green terraces and passages that will sit atop level 3.

<blockquote>
The spaces feature direct access from ground level from a number of locations and will be highly activated throughout the day due to the location of the commercial lobbies on these levels.

In addition, the proposed garden terrace located along the northern edge of the site will receive high exposure to direct northern sun throughout the day due to abutting rail reserve which prevents the interface from being ‘built out’.
</blockquote>

The multiple access points will join with a network of activated roads and laneways at ground level.

In the application now with City of Stonnington, Newmark Capital's stated goal is to revitalise the current complex so that it reflects the needs of the whole community.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image45_7.jpg" rel="gallery-all" title="Chapel Street permeability. Image: Bates Smart"><img alt="" class="image-article-full-width-580px" height="339" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image45_7.jpg?itok=t7EENNpy" title="Chapel Street permeability. Image: Bates Smart" width="580"></a>

<figcaption>Chapel Street permeability. Image: Bates Smart</figcaption></figure>According to planning documents, key features of the proposed ground floor treatment include: 

<ul>
<li>A new north facing dining terrace with extensive greenery and public realm opened up. Vertical links to the level three elevated garden terrace will also be incorporated.</li>
	<li>A new laneway entry from Garden Street aligned with Bray Street to the south. This new laneway physically and visually reconnects the site to the southern road network and offers unique opportunities for walkable and pedestrian-scaled ground plane treatments.</li>
	<li>Re-opening the existing original façade on Garden Street to introduce a variety of smaller scaled retail and dining formats will activate Garden Street from a moribund vacant street to a vibrant and pedestrian-friendly street.</li>
	<li>The proposed design ‘opens up’ new access points from Chapel Street by reinstating Turnbull Street lanes and a new open plaza on Chapel Street to the north of the site.</li>
	<li>Internal privately managed, publicly accessible spaces, laneways and streets feature different widths, lengths and overall design which creates a series of different spaces with different identities, character and ‘feel’ similar to what would be expected across a typical city block.</li>
	<li>Depending on their purpose, the width of each internal laneway has been modelled on analysis of successful outcomes within Melbourne – Bank Place, Degraves Street, the Causeway within the central city have informed this aspect of the proposal.</li>
	<li>A new ‘Jam Factory Square’ similar in scale to QV Square in Melbourne. Designed with a number of events in mind (normal day, small events, larger events).</li>
	<li>The courtyard is north facing and will allow light to filter through the space and define the proposed series of streets and lanes.</li>
</ul>
Submitted during October, the cost of construction for the project exceeds $400 million, making it one of Melbourne's largest pending projects.

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/image48_8.jpg" rel="gallery-all" title="A green view toward South Yarra's Capitol Grand building. Image: Bates Smart"><img alt="" class="image-article-full-width-580px" height="684" src="/sites/urban.melbourne/files/styles/article_full_width_580px/public/pictures/article-images/image48_8.jpg?itok=AGz1Z3ZR" title="A green view toward South Yarra's Capitol Grand building. Image: Bates Smart" width="580"></a>

<figcaption>A green view toward South Yarra's Capitol Grand building. Image: Bates Smart</figcaption></figure>
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