ID_Land

Canvas is a boutique collection of 62 apartments in Melbourne's sought-after northern suburbs from property developers ID_Land.

The development of one, two and three-bedroom residences reinterprets the industrial regeneration of Brunswick with an industrial façade and a structural form.

Designed by Rothelowman and Hecker Guthrie, the development provides a sustainable living experience that culminates into a home for families, couples and individuals.

Urban recently sat down with ID_Land’s joint managing director Matthew Belford to discuss the project.

[smartcode_project:default project_id=29358 project_image_fid=85965]

MK: What are the highlights of Canvas and what is attracting buyers to the project?

MB: The architecture at Canvas is particularly striking; we engaged one of our most-trusted collaborators in Rothelowman to lead the design, and they have ensured the project will complement Barkly Street, its neighbouring buildings, and the area’s industrial heritage.

[smartcode_project:default project_id=29358 project_image_fid=85967]

Hecker Guthrie-designed interiors bring together neutral colour palettes and functional floorplans that appeal to a range of different buyer groups. Apartments are spacious and designed to be lived in, with a communal rooftop space for residents to enjoy as well.

One of the main pillars at Canvas is sustainability; the project is fossil fuel free, utilises solar power and greywater systems, has strong walkability and is close to public transport, so we are seeing a lot of interest from environmentally-conscious homebuyers.

The location of Canvas has also proven to be a strong drawcard so far – its status as a ‘Walker’s Paradise’ and its Walk Score of 97/100 means local parklands, public transport, bike paths, as well as the bars, restaurants, cafés and retail stores that make Brunswick so sought-after, are all within walking distance.

[smartcode_project:default project_id=29358 project_image_fid=85960]

MK: What was the design brief for Rothelowman?

MB: We wanted Canvas to reference and engage with the rich tapestry of built-form which has shaped Brunswick into the suburb it is today, with a sculptural façade and broad appeal to a range of residents – individuals, couples and families.

MK: Where have buyers come from, and who is the development appealing to?

MB: Many of the project’s buyers have come from the city’s inner ring, with the project features alongside the proximity to Brunswick driving strong interest from a mixture of younger buyers, first home buyers, and families.

[smartcode_project:default project_id=29358 project_image_fid=85962]

We have also seen strong interest from ‘right-sizers’ - those who have been looking for property for some time but haven’t managed to find the right fit closer to the sought-after inner ring lifestyle suburbs.

MK: What else does the Canvas community offer to residents?

MB: The project will have a rooftop residents’ amenity, with a 360-degree view of the Melbourne skyline alongside a kitchen and dining space, and a recreation lounge.”

[smartcode_project:default project_id=29358 project_image_fid=85966]

MK: Why did you choose Brunswick for your latest development?

MB: Brunswick is an area that our team knows well, having developed The Barkly townhouses in 2016 just down the road from Canvas – it’s also an area I’ve known for over 20 years, as I used to live and study in the area.

MK: Where is current buyer enquiry coming from?

MB: Enquiries are being driven largely by Melbourne locals, predominantly from the city’s inner ring suburbs, visiting the display suite.

[smartcode_project_cta: project_id=29358]

Urban recently sat down with ID_Land’s joint managing director Matthew Belford to discuss the project

max.kwok_55688

What buyers need to know about Canvas at Brunswick: Urban chats with ID_Land's Matthew Belford

When buying a brand new off-the-plan property, it's important to thoroughly research a developer's portfolio of past projects prior to purchasing.

If you've been impressed by the look of ID_Land's latest Port Melbourne development, <a href="https://www.urban.com.au/new-townhouses/port-lane-201-williamstown-road-port-melbourne" target="_blank">Port Lane</a>, then here's a wrap up of some of ID_Land's past projects to help with your due diligence research.

<h2><a href="https://www.urban.com.au/buildings/the-barkly-227-231-barkly-street-brunswick" target="_blank">THE BARKLY, BRUNSWICK</a></h2>

<a href="https://www.urban.com.au/buildings/the-barkly-227-231-barkly-street-brunswick" target="_blank"><img alt="" data-entity-type="" data-entity-uuid="" height="3795" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/ip002.05526904.160716.jpg" width="5707" /></a>

Just like Port Lane, The Barkly was also designed by renowned Australian architecture practice, Rothelowman, so you'll be able to see some of the intuitive design features of The Barkly carried through to the design of Port Lane. The townhouse development features 65 dwellings on a 0.7-hectare site., with dedicated communal outdoor spaces. The team sought to improve&nbsp;the streetscape by adding&nbsp;rain gardens, trees and creative hard landscaping.

The industry-leading development claimed a win at the 2016 UDIA Awards for Excellence in the Medium Density category. The development sold out in just three months.&nbsp;

<h2><a href="https://www.urban.com.au/new-townhouses/yarraville-place-2-banool-avenue-yarraville" target="_blank">YARRAVILLE PLACE</a></h2>

[smartcode_project:default project_id=24477 project_image_fid=74434]

Prior to Port Lane, ID_Land commenced a whirlwind campaign of&nbsp;their Yarraville development, Yarraville Place. The Rothelowman-designed multi-residential development maintained the company's successful&nbsp;sales track record, reaching 100% of the development sold,&nbsp;right when&nbsp;civil construction neared&nbsp;completion. The development pays homage to the site's history, with both Rothelowman and ID_Land having worked closely with heritage consultants Bryce Raworth to ensure the fabric of the past is woven into the modern development.

Yarraville Place features 98 3 and 4-bedroom townhomes and estimated completion for the development is slated for 2022.

<h2>ID_LAND MASTER-PLANNED COMMUNITIES</h2>

[smartcode_project:default project_id=28411]

In addition to its townhome developments, ID_Land has delivered several master-planned communities across Melbourne and Geelong.

These include:

Watermark, Armstrong Creek (SOLD OUT)

Potters Grove, Officer (SOLD OUT)

Potters Northside, Officer (SOLD OUT)

Fairview, Mernda (SOLD OUT)

<h2>WANT TO LEARN MORE ABOUT PORT LANE?</h2>

Take a look at our recent display suite tour video:

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="415" src="https://www.youtube.com/embed/aqngy5LGSj0" title="YouTube video player" width="660"></iframe>

[smartcode_project:default project_id=89720 project_image_fid=147514]

Olivia Round

Discover ID_LAND's sales success to date

Bayside living just minutes from Melbourne's CBD offers you a life of unparalleled luxury.&nbsp;

ID_Land have recently launched their highly anticipated new development, <a href="https://www.urban.com.au/new-townhouses/port-lane-201-williamstown-road-port-melbourne" target="_blank">Port Lane</a>, which is situated right in the heart of Port Melbourne, offering you effortless access to some of the city’s top amenities.&nbsp;

Spend your weekends exploring the bayside location, out on the water or relaxing at the beach. Venture into the CBD to peruse the shops and catch up with friends for brunch. Walk to Fishermans Bend, Sandridge Beach, South Melbourne Market or meander along the Bay Trail. Whichever direction you walk in, you're spoilt for choice, with lush parks and gardens for relaxing, trails for exploring and the Royal Botanic gardens to enjoy an afternoon picnic or bike ride.&nbsp;

[smartcode_project:default project_id=89720 project_image_fid=147508]

With Port Phillip Bay at your doorstep, residents can be at South Melbourne Market in just 7 minutes and the CBD in only 20 minutes via tram.&nbsp;

The development by trusted developer, ID_Land, is being delivered by some of the country's most talented design minds, with architecture by Rothelowman, interiors by Hecker Guthrie and landscape architecture by Tract.

[smartcode_project:default project_id=89720 project_image_fid=147514]

The design seamlessly complements the surrounding landscape, draped with greenery and rich in natural materials.&nbsp;

Discover a life of excitement, and enjoy all that Melbourne city has to offer. To learn more about the homes currently available for sale, <a href="https://www.urban.com.au/new-townhouses/port-lane-201-williamstown-road-port-melbourne" target="_blank">enquire today via Urban</a> to secure your dream home in Port Melbourne.

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="415" src="https://www.youtube.com/embed/aqngy5LGSj0" title="YouTube video player" width="660"></iframe>

[smartcode_project_cta: project_id=89720]

Bayside living just minutes from Melbourne's CBD offers you a life of unparalleled luxury

Port Lane: the development where the highest price point is lower than Port Melbourne's median

If you haven't been to see&nbsp;the <a href="https://www.urban.com.au/new-townhouses/port-lane-201-williamstown-road-port-melbourne?last_source_news_article_id=94143&amp;ref=news_related_project" target="_blank">Port Lane</a> display home yet, it's definitely one you won't want to miss viewing.&nbsp;The&nbsp;Port Melbourne development is being delivered by ID_Land, and it features the most exquisite, thoughtful&nbsp;architectural design.

Recently we filmed&nbsp;a tour of the&nbsp;display home, and&nbsp;also caught up with sales director, Andrew Steele. Andrew&nbsp;shared insights into <a href="https://www.urban.com.au/developers/id-land" target="_blank">ID_Land's</a> impressive track record, some of his favourite local spots within walking distance from the new development, and a detailed look at what's on offer for buyers.

Watch our video of Port Lane:

<iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="415" src="https://www.youtube.com/embed/aqngy5LGSj0" title="YouTube video player" width="660"></iframe>

<h2>PORT LANE AT A GLANCE</h2>

Developer:&nbsp;<a href="https://www.urban.com.au/developers/id-land" target="_blank">ID_LAND</a>

Architects:&nbsp;<a href="https://www.urban.com.au/architects/rothelowman" target="_blank">Rothelowman</a>

Homes from:&nbsp;$1,025,000

Location:&nbsp;201 Williamstown Road, Port Melbourne VIC 3207

[smartcode_project:default project_id=89720 project_image_fid=147508]

ID_Land's exciting new bespoke development, Port Lane, is situated within prime access to Melbourne's top amenities. Located right in the heart of Port Melbourne, residents will enjoy spending&nbsp;weekends exploring the bayside location, out on the water or relaxing at the beach.

The walkability of the area is a significant selling point for this development.&nbsp;Venture into the CBD to peruse the shops and catch up with friends for brunch,&nbsp;walk to Fishermans Bend, South Melbourne Market or meander along the Bay Trail. Whichever direction you walk in, you're spoilt for choice, with lush parks and gardens for relaxing, trails for exploring and the Royal Botanic gardens to enjoy an afternoon picnic or bike ride.&nbsp;

[smartcode_project:default project_id=89720 project_image_fid=147509]

With Port Phillip Bay at your doorstep, residents can be at South Melbourne Market in just 7 minutes and the CBD in only 20 minutes via tram.&nbsp;

The development&nbsp;is being delivered by some of the country's most talented design minds, with architecture by Rothelowman, interiors by Hecker Guthrie and landscape architecture by Tract.&nbsp;The design seamlessly complements the surrounding landscape, draped with greenery and rich in natural materials.&nbsp;

Unique features such as handmade pendant lights and ornate fluted glass, elevate each living environment, with plenty of thought given to how residents will utilise each space within their home effectively.&nbsp;

[smartcode_project:default project_id=89720 project_image_fid=147507]

These properties are selling quickly, so to secure your dream home&nbsp;at Port Lane,&nbsp;<a href="https://www.urban.com.au/new-townhouses/port-lane-201-williamstown-road-port-melbourne?last_source_news_article_id=94143&amp;ref=news_related_project" target="_blank">enquire today via Urban</a>.

Display Tour: Port Lane by ID_Land in Port Melbourne, VIC

A coastal community with an urban flair, Port Lane is a collection of expertly designed three-bedroom townhomes in Port Melbourne.

The project draws on its beachside locations to deliver serene and sophisticated residences and a real sense of community.

At an entry price of just $1,025,000 for a three-bedroom, two-bathroom home, Port Lane offers residents incredible value at a reasonable price.

Urban takes a look at everything buyers should know about the new development in Melbourne.

1. High-quality developers

[smartcode_project:default project_id=89720]

Listed amongst Urban&rsquo;s list of 10 developers to watch in Victoria this year, ID_Land delivers high-quality communities of varied scale and complexity, and Port Lane is no exception.

Founded in 2009, the group competes against the industry&rsquo;s leading players and boasts a diverse development pipeline in excess of $2 billion.

2. Community feel

First home buyers who are looking for quick access to green space and a real sense of community should feel confident in the amenities at Port Lane.

&ldquo;At Port Lane, coming home feels like landing in a safe haven,&rdquo; the project marketing reads, with an entrance pergola marking residents&rsquo; arrival.

Offering manicured pocket parks, residents can bask in the sunshine, explore the gardens or invite friends to a barbeque.

3. Carefully designed apartments

<a href="https://www.urban.com.au/new-townhouses/port-lane-201-williamstown-road-port-melbourne" target="_blank"><img alt="" height="750" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/port-lane-201-williamstown-road-port-melbourne-6ac8a68629b7ad8a4d20ef938d7e05a3.jpg" width="1000" /></a>

&ldquo;Creating spaces that evoke an atmospheric interior experience, Port Lane celebrates light, softness, subtlety and shifting forms&rdquo;, said the interior designer, Paul Hecker of Hecker Guthrie.

The home&rsquo;s considered design features an abundance of light and space to allow for private moments, outdoor entertaining areas and&nbsp;fluted glass to mimic the reflective water of the Bay.

4. Exteriors designed by award-winning architects

Designed by Rothelowman, the exteriors of each three-bedroom residence complement the coastal surrounds.

The material palette of crisp white juxtaposed against warm timber tones and green accents create a sense of modernity and nod to the site&rsquo;s heritage.

Secure car parking, flexible floorplans and manicured gardens are among the project&rsquo;s many offerings. &nbsp;

5. Curated landscaping

<a href="https://www.urban.com.au/new-townhouses/port-lane-201-williamstown-road-port-melbourne" target="_blank"><img alt="" height="750" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/port-lane-201-williamstown-road-port-melbourne-21d7d26cbebc8c3e5e3ce9e9d84836e6.jpg" width="1000" /></a>

Selected by landscape architects, Tract, the development features a mix of native plants suited to the coastal environment.

Designed to soften the modern architecture, Tract&rsquo;s landscaping sits in harmony with the Port Melbourne community and contrasts the built form of the homes.

6. Ideal beachside location

Located just moments from the glistening waters of Port Phillip Bay, Port Lane is just a five-minute walk to Port Melbourne Beach. Port Lane&rsquo;s absolute connectivity places Melbourne at your fingertips with the CBD just a 20-minute tram trip away.

In all directions, residents are spoilt for choice with the numerous lifestyle amenities of the surrounding suburbs.

Live the active life with morning runs at Albert Park Lake, long afternoon walks at the Royal Botanic Gardens, or weekend bike rides around the coast and parklands.

The project draws on its beachside locations to deliver serene and sophisticated residences and a real sense of community

Everything you need to know about the brand-new Port Melbourne development, Port Lane

<html><body>
ID_Land’s latest Brunswick development, Canvas offers residents “a blank canvas, ready to be decorated with all the colourful strokes of community life.”

Take a look at 10 things we love about this project, here at Urban. 
 

[smartcode_project:default project_id=29358]

1. Delivered by an award-winning developer

Developed by the award-winning ID_Land, Canvas offers residents reassurance in knowing their future home has been delivered to a high-quality.

While maintaining a commitment to sustainability and innovation, ID_Land has a proven track record of delivering successful developments across Brunswick. 
 

2. Its sculptural façade

<a href="https://www.urban.com.au/new-apartments/canvas-272-barkly-street-brunswick" target="_blank"><img alt="" height="1500" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/canvas-272-barkly-street-brunswick-5b4db4baaa436233691fb6696c8b2c53.jpg" width="2000"></a>

Paying homage to Brunswick’s industrial past, Canvas’ sculptural façade fits perfectly into Barkly Street. Its industrial form, framed by geometric concrete grids, reinterprets the industrial regeneration of Brunswick. 
 

3. Hecker Guthrie designed interiors

Contrasting against the industrial exterior, interior designers Hecker Guthrie create a synergy between modernity and warmth with Canvas’ neutral interior colour palette and timber floorboards.

Interior features of the luxury development include its functional floorplans, practical storage space and floor-to-ceiling windows. The homes feature open-plan living and an abundance of light. 
 

4. Rooftop communal space

<a href="https://www.urban.com.au/new-apartments/canvas-272-barkly-street-brunswick" target="_blank"><img alt="" height="1500" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/canvas-272-barkly-street-brunswick-45cb6856f47df1c101a083d4acdd51ea_0.jpg" width="2000"></a>

Located on the building’s rooftop sits a variety of communal spaces providing residential amenity and green spaces, with views of Melbourne’s city skyline and parks.

The project boasts a communal lounge area, kitchen and entertainment dining, providing work from home space or a quiet corner for a good book. 
 

5. It’s 100% fossil free and sustainable

With forecasts revealing property investors are increasingly concerned with environmental, social and governance (ESG) credentials, ID_Land’s Brunswick development matches the increased environmental awareness of Melbournians.

“Sustainable living is no longer an option, it’s a prerequisite”, said ID_Land’s Matthew Belford. With no gas connection to any apartment, Canvas is 100 per cent fossil fuel free.

All communal areas in the complex make use of solar technology and the rooftop garden collects rainwater for greywater harvesting. 
 

6. Designed by Rothelowman architects

ID_Land’s collaboration with Rothelowman blends rough and smooth materiality and culminates into a beautiful expression of modern architecture.

“We want to engage with the rich tapestry of built form which has shaped Brunswick into the suburb it is today”, Rothelowman architect Stuart Marsland said.

<a href="https://www.urban.com.au/new-apartments/canvas-272-barkly-street-brunswick" target="_blank"><img alt="" height="1500" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/canvas-272-barkly-street-brunswick-e7adb8bdb83ba7a3a6f404561e44bc20_1.jpg" width="2000"></a>

Designing a building offering a collection of 62 one, two and three-bedroom apartments, Rothelowman has placed families, couples and individuals as the foundation of their design decisions. 
 

7. On-grade car parking and bike parking

Situated on the bustling Barkly Street, Canvas provides absolute convenience with private and secure access to an on-grade car park, with no car lifts or parking stackers.

Each apartment also benefits from at least one bike space and on-site bike maintenance facilities are available.

But if walking or cycling isn’t for you, Canvas boasts an impressive walk score of 97/100, located less than a minute from nearby shops and just three minutes’ walk to the nearest tram stop. 
 

8. The modern kitchen

For those who enjoy cooking, Canvas’ modern kitchen will be a welcome treat. Hecker Guthrie incorporates European oak joinery, Terrazzo tiles and matte black tapware to keep in touch with the residences’ industrial design.

Each unit has Fisher &amp; Paykel induction cooktops and functional built-in storage design, perfect for entertaining. 
 

9. Vibrating with Brunswick’s dynamic energy

Canvas lies in the heart of Brunswick’s vibrant community, amongst retail hotspots, diverse eateries and bustling bars.

<a href="https://www.urban.com.au/new-apartments/canvas-272-barkly-street-brunswick" target="_blank"><img alt="" height="1500" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/canvas-272-barkly-street-brunswick-de807b7ac3dd91d983ab9330076df572.jpg" width="2000"></a>

“The Brunswick community is so richly diverse it should be its own city”, ID_Land’s Jeff Garvey said.

Located in close proximity to the Melbourne CBD, amongst universities and a walk from Princes Park, Canvas residents are spoilt for choice, whatever their day brings.

 

10. First home buyers can save $10,000

Eligible first home buyers may be eligible for the $10,000 First Home Owners Grant, as well as no stamp duty. Other buyers may be eligible for a 50 per cent reduction in stamp duty, subject to purchaser eligibility.

[smartcode_project:default project_id=29358]
</body></html>

10 things we love about ID Lands's Canvas Brunswick

Developer ID_Land’s Yarraville Place, a new community development of 98 townhomes, has successfully sold 93 per cent of their stock with only six homes left on the market.

As Melbourne’s property market paves its way toward recovery, now may be the best time to secure a new home before rates of profit-making sales improve in the coming quarters and prices rise.

As of December, values across the Melbourne market are already showing a recovery trend, with values up 1.5 per cent in the three months to December, according to a recent CoreLogic report.

<a href="https://www.urban.com.au/new-townhouses/yarraville-place-2-banool-avenue-yarraville"><img alt="" data-entity-type="" data-entity-uuid="" height="1214" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/idl1546_yarravilleplace_s040_ext_typeejn_final_web.jpg" width="2000" /></a>

Working closely with heritage consultants, Bryce Raworth, the development boasts an inspired heritage brick façade, designed by architects Rothelowman.

The new community lies nestled among the Edwardian and Victorian architecture of the area and echoes the suburb’s historic past with modern sophistication.

Heritage bluestone meets modern finesse, reinvigorated with contemporary sawtooth forms and lightweight materials.

Located at the southern end of the site, the remaining homes have been designed for couples, young families and passionate entertainers.

<a href="https://www.urban.com.au/new-townhouses/yarraville-place-2-banool-avenue-yarraville"><img alt="" data-entity-type="" data-entity-uuid="" height="1078" src="https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/idyarr7350_web_low_balcony-1920x1078.jpg" width="1920" /></a>

Each townhouse features ample living space across its three storeys, plus terrace views over the village surrounds.

The development, eligible for the $15,000 HomeBuilder scheme, is ideal for first home buyers who may also be eligible for a reduction in stamp duty and state government grants.

Estimated for completion in early 2022, Yarraville Place townhomes sell from $820,000. &nbsp;

Each townhouse features ample living space across its three storeys, plus terrace views over the village surrounds

Just six homes remain in ID Land’s Yarraville Place

<html><body>
Last week, all eleven Woodlea townhomes were snapped up within hours after being launched to market, and by the weekend Yarraville Place had sold 50% of 55 townhomes in the first week of sales. These statistics suggest a high demand for stock in Melbourne’s western suburbs, with buyers ready to move 10-30 kilometres out of the CBD to secure their dream home.

This sentiment follows waves of uncertainty around buying off-the-plan; however, today, there are many reasons why purchasing off-the-plan could be a better time than ever.

Here are five reasons to consider buying a new apartment or townhome.

<ol>
<li>Building regulations are stricter today</li>
	<li>Many home seekers could be eligible for Stamp Duty concessions</li>
	<li>House prices are forecast to increase over the next 12 to 24 months</li>
	<li>Mortgage serviceability has become easier for home buyers</li>
	<li>Finance is more accessible to acquire due to APRA’s loosened lending constraints</li>
</ol>
<h2>Why Woodlea sales were such a success</h2>

Known as Australia’s fastest-growing community, Woodlea has now launched its most affordable product to date – 11 townhomes all of which sold within hours of release.  The two and three-bedroom homes designed by <a href="https://www.urban.com.au/architects/dko-architecture">DKO Architecture</a>, with grounds curated by MDG Landscape Architecture, allowed buyers to purchase an architecturally-designed, spacious home for around $339,000, which is rare in today’s market given the average first home buyer loan <a href="https://www.finder.com.au/australian-home-loan-statistics">is about $366,776</a>.

Woodlea’s Project Director Matthew Dean noticed a gap in the market which caters to the need for affordable housing to ease the debt of first home buyers, which is what inspired The Urbanist Collection.

<blockquote>
“It’s unheard of to be able to buy an architecturally designed townhouse that is turnkey ready for under $350,000 so it was important for us to offer a product that catered to the first home buyer market and the loan size in which they can borrow.”
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/the_urbanist_collection_-_exterior_copy.jpg" rel="gallery-all" title="The Urbanist Collection townhome exterior. Image supplied."><img alt="" class="image-article-full-width-580px" height="326" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/the_urbanist_collection_-_exterior_copy.jpg?itok=hcA43L2a" title="The Urbanist Collection townhome exterior. Image supplied." width="580"></a>

<figcaption>The Urbanist Collection townhome exterior. Image supplied.</figcaption></figure><figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/the_urbanist_collection_-_interior.jpg" rel="gallery-all" title="The Urbanist Collection townhome interior. Image supplied. "><img alt="" class="image-article-full-width-580px" height="363" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/the_urbanist_collection_-_interior.jpg?itok=6mVJog7s" title="The Urbanist Collection townhome interior. Image supplied. " width="580"></a>

<figcaption>The Urbanist Collection townhome interior. Image supplied.</figcaption></figure>The Urbanist Collection is <a href="https://www.urban.com.au/developers/mirvac">Mirvac’s</a> latest development within the Woodlea precinct and maintains the high-quality design and functionality synonymous with that of the 711-hectare community. Each home includes luxurious Smeg appliances, 2.5-2.7-metre-high ceilings, spacious living areas, stone benchtops and more.

<blockquote>
“Buyers will be spoilt for choice with a variety of floor plans to choose from, all while being located in the social heart of Woodlea; just 100-metres from the future local Town Centre, an abundance of parks and nearby schools.” 
</blockquote>

Matthew Dean, Woodlea Project Director

Key selling points:

<ul>
<li>Located within walking distance to the local playground, which is found to increase housing values by approximately $20,000</li>
	<li>All townhomes include high-quality appliances, fixtures and fittings</li>
	<li>Townhomes require only a 5% deposit</li>
</ul>
<h2>Why first home buyers are flocking to Yarraville Place</h2>

Property developer <a href="https://www.urban.com.au/developers/idland">ID_Land</a> celebrated a successful opening week of Yarraville Place sales, bringing in a staggering $45 million and selling more than 50% of townhome stock.

ID_Land Joint Managing Director Matthew Belford explained that location was a key driver behind the impressive sales.

<blockquote>
“We think the strength of the sales results to-date indicate that buyers across multiple demographics are back in the market and they’re looking for accessible, premium property in sought-after postcodes like Yarraville. Understanding the demographics of the area, we saw an opportunity to deliver a product that would embrace the character of the location while tapping into the significant demand for three- and four-bedroom dwellings at an affordable price.”
</blockquote>

<figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/yarraville_place_render_1.jpg" rel="gallery-all" title="Yarraville Place townhome exterior. Image supplied."><img alt="" class="image-article-full-width-580px" height="293" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/yarraville_place_render_1.jpg?itok=DjRUkMmx" title="Yarraville Place townhome exterior. Image supplied." width="580"></a>

<figcaption>Yarraville Place townhome exterior. Image supplied.</figcaption></figure><figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/yarraville_place_render_2.jpg" rel="gallery-all" title="Yarraville Place townhome exterior. Image supplied."><img alt="" class="image-article-full-width-580px" height="414" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/yarraville_place_render_2.jpg?itok=1GB_ZHsF" title="Yarraville Place townhome exterior. Image supplied." width="580"></a>

<figcaption>Yarraville Place townhome exterior. Image supplied.</figcaption></figure><figure><a class="colorbox colorbox-insert-image" href="https://res.cloudinary.com/dz9xllyip/image/fetch/q_auto:good/https://s3-ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/pictures/article-images/yarraville_place_render_3.jpg" rel="gallery-all" title="Yarraville Place townhome exterior. Image supplied."><img alt="" class="image-article-full-width-580px" height="352" src="/s3/files/styles/article_full_width_580px/public/pictures/article-images/yarraville_place_render_3.jpg?itok=erhOznR_" title="Yarraville Place townhome exterior. Image supplied." width="580"></a>

<figcaption>Yarraville Place townhome exterior. Image supplied.</figcaption></figure>Designed by <a href="https://www.urban.com.au/architects/rothelowman-architects">Rothelowman Architects</a> with landscaping by Tract, Yarraville Place was a substantial project developed in collaboration with heritage consultant Bryce Raworth. The in-fill development echoes Yarraville’s rich industrial heritage with its sawtooth rooflines, retained Bluestone walls and arched keystone doorframes.

<blockquote>
“The retention of heritage assets throughout the project gives it a very unique and different look and feel.”
</blockquote>

Stuart Marsland, Rothelowman Principal

Townhomes are available in two, three and four-bedroom configurations and buyers can choose from a selection of 10 floorplans.

Key selling points:

<ul>
<li>Multiple floorplan options to suit a variety of buyer needs</li>
	<li>Yarraville is a great inner-west location which saw a surge in popularity in recent years</li>
	<li>The area has undergone significant transformation in terms of commercial development and village upgrades</li>
</ul>
</body></html>

ID_Land

Editor's Picks

Have something to contribute?

Developments

New apartments

New townhouses

News

ID_Land

Editor's Picks

Receive the latest news stories to your inbox

Have something to contribute?

Developments

New apartments

New townhouses

News