Apartments don't get much closer to Brighton's Church Street, the famous retail and hospitality strip, than Adamson No.5, the recently unveiled apartment collection.

<a href="https://www.urban.com.au/new-apartments/adamson-no-5-5-adamson-street-brighton">Adamson No.5</a> comprises just 15 two, three and four-bedroom apartments ranging in price from $1,985,000 to the $6,475,000 penthouse that has its own private swimming pool.

[smartcode_project:default project_id=148096 project_image_fid=315812]

Construction of the Bayley Ward-designed development is already well underway, being carried out by the respected construction firm Sinjen Builders.

The apartments, which sit in landscaping by Paul Bangay, feature&nbsp;natural stone finishes, as well as premium Gaggenau appliances, Vintec wine fridges, and reeded glass features throughout.

[smartcode_project:default project_id=148096 project_image_fid=315816]

Adamson No.5, named after its location on Adamson Street, is just 300 metres from Church Street and its boutique shopping, high-end dining and essential services.

Future Adamson residents will also be just 350 metres from the Middle <a href="https://www.urban.com.au/developments/brighton-vic-3186">Brighton</a> Station, on the Sandringham line which is 24 minutes into the centre of Melbourne.

[smartcode_project:default project_id=148096 project_image_fid=315817]

Blair Property Group Director, Darren Blair, says living steps away from Church Street means having Brighton’s finest offerings right at your doorstep.

"From local cafés for morning coffee to world-class dining for evening outings, Adamson No.5 delivers a lifestyle of ease and elegance that is truly unparalleled.”

<a href="https://www.urban.com.au/builders/sinjen">Sinjen</a> is expected to complete Adamson No.5 in early 2026, with buyers moving in around Easter time.

[smartcode_project_cta:default project_id=148096]

Sinjen is expected to complete Adamson No.5 in early 2026, with buyers moving in around Easter time

Joel Robinson

Adamson No.5 apartments launch with lure of Brighton's Church Street

Housing All Australians (HAA) and its network of compassionate capitalists have demonstrated the power of private sector leadership in addressing Australia's housing crisis, with yesterday's launch of the Wyn Carr House project in Fremantle, Western Australia.

Through HAA's coordination, more than $1 million in pro-bono services and materials were secured from over 30 private sector organisations, helping to unlock $7 million in government funding for the transformation of the historic Wyn Carr House into transitional accommodation for women over 55 facing homelessness.

"This project exemplifies what's possible when the private sector takes the lead in addressing our housing crisis," said Lee Rossetto, Chair of HAA's WA State Management Committee.

"By bringing together values-aligned businesses to contribute their expertise and resources, we created the momentum needed to transform an empty building into a home for vulnerable women."

<ul>
	<li>The project showcases HAA's innovative "compassionate capitalism" model, with notable contributions including:</li>
	<li>Cox Architects providing extensive pro-bono design services and leveraging their network for material donations</li>
	<li>RPS delivering ongoing project management support</li>
	<li>More than a dozen professional services firms offering pro-bono expertise in architecture, heritage, town planning, surveying, and engineering</li>
	<li>Over 20 businesses contributing building materials and goods at cost or pro-bono</li>
</ul>

"The housing crisis is too big for government to solve alone," Rossetto emphasised. "Wyn Carr House demonstrates what's possible when the private sector steps up to incubate solutions. By securing significant private sector contributions first, we helped create a compelling case for government investment."

The refurbished facility, to be operated by Uniting WA, will provide 12 ensuite rooms, including one disability-accessible accommodation, along with shared living spaces and support services. The project is expected to complete by late 2025.

The urgent need for projects like Wyn Carr House is powerfully illustrated in the new Australian documentary "Under Cover," now streaming on Netflix. The film, which features HAA's work and was partially funded by compassionate capitalists, reveals the growing crisis of homelessness among women over 50 – precisely the demographic this project will support. "We encourage everyone to watch 'Under Cover' to understand who we're helping and why immediate action through private sector leadership is so crucial," added Rossetto.

This initiative represents another successful deployment of HAA's national strategy to harness private sector skills, goods, and services to deliver innovative housing solutions for Australians in need.

Through HAA's coordination, more than $1 million in pro-bono services and materials were secured from over 30 private sector organisations, helping to unlock $7 million in government funding for the transformation of the historic Wyn Carr House into transitional accommodation for women over 55 facing homelessness.

Private sector leadership unlocks $7 million government funding for vulnerable women's housing

Developer-builder <a href="https://www.urban.com.au/developers/pitard-group">Pitard Group</a> has ventured into the untapped new apartment development market in Moorabbin in Melbourne's south east.

Their new development, <a href="https://www.urban.com.au/new-apartments/madeline-moorabbin-19-23-central-avenue-moorabbin">Madeline</a>, is the only off the plan apartment development in the suburb, meaning it's the only new project that gives buyers the <a href="https://www.urban.com.au/news/vic/vic-government-slashes-stamp-duty-for-off-the-plan-property-buyers-savings-available-immediately-oct-2024">full stamp duty concessions</a> announced by the government last month.

Buyers don't have too long to act however, with Pitard's building arm, Pitard One, approaching completion of the boutique building that will see residents move in early next year.

[smartcode_project:default project_id=138903 project_image_fid=301324]

The four-level project at 19-23 Central Avenue, one of the most connected developments in&nbsp;Moorabbin, comprises just 44 two and three-bedroom apartments designed by Via Architects, with modernist architecture that features a brick façade and a monochromatic palette.&nbsp;

The design is complemented by greenery and abundant natural light, creating a distinctive presence in the <a href="https://www.urban.com.au/developments/moorabbin-vic-3189">Moorabbin</a> Activity Centre.&nbsp;

[smartcode_project:default project_id=138903 project_image_fid=301964]

Inside, the apartments continue the contemporary theme, with neutral tones warmed by walnut timber accents. The open-plan layouts allow for expansive living spaces, extending onto large outdoor terraces.

Integrated study nooks have been included to cater for working from home, while a resident lounge on the ground floor features a full kitchen, dining and lounge space.

&nbsp;

[smartcode_project:default project_id=138903 project_image_fid=301965]

Located in the heart of Moorabbin, Madeline is surrounded by a variety of restaurants, cafes, and retail options.

With Moorabbin Station offering a 30-minute commute to the Melbourne CBD and Hampton Beach just a short drive away, the development provides strong connections to both city life and coastal amenities.

[smartcode_project_cta:default project_id=138903]

The four-level project at 19-23 Central Avenue, one of the most connected developments in Moorabbin, comprises just 44 two and three-bedroom apartments

Moorabbin's only new apartment development, Madeline, to complete early next year

The Sunshine Coast off the plan apartment market is looking prime for a big 2025, with several developments from some of the regions biggest developers to launch next year.

Still a relatively untapped market as far as new apartments goes, a handful of developers have been creating places to live up and down the Sunshine Coast for years, while some are being attracted to the new CBD which is forming in <a href="https://www.urban.com.au/developments/maroochydore-qld" target="">Maroochydore</a>, Australia's largest&nbsp;greenfield CBD&nbsp;project.

The new Maroochydore City Centre is being developed on the former 53-hectare Horton Park Golf Club. Around 10,000 residents will eventually call Maroochydore City Centre home with 25,000 workers commuting to the CBD daily.

Sunshine Coast Mayor Rosanna Natoli said it would be great to see more apartments in the city centre, bringing even greater vibrancy and excitement to the growing heart of Maroochydore.

“Decades of planning have positioned the Maroochydore City Centre as one of the best locations for housing and high-quality inner-city apartment living," Natoli said.

SunCentral CEO Amanda Yeates said the new city centre is becoming a popular location for apartment living, with more families choosing to call Maroochydore City Centre home. 
 
“This is an exciting time for the Sunshine Coast as its new city centre rapidly grows, with thousands of people set to make the move to the city centre in the years to come.”

As we head into 2025, we explore the what, the where, and the who, of the best new projects launching across the Sunshine Coast next year.

<h2>What: The Millwell</h2>

<h2>Where: Maroochydore</h2>

<h2>Who: Habitat Development Group</h2>

Habitat Development Group, one of the leading developers in Maroochydore over the past two decades, is now focusing on another CBD development as the city continues to grow into one of the most economically thriving in the country.

Recently completing The Corso, one of only a handful of residential developments completed in the Maroochydore CBD, Habitat will launch <a href="https://www.urban.com.au/new-apartments/the-millwell">The Millwell</a>, a similar two-bulding development, early next year.

The Millwell will comprise 205 two, three and four-bedroom apartments across two eight-level towers at 2 Millwell Road East, right next to the Sunshine Plaza Shopping Centre.<img alt="Millwell" data-entity-type="file" data-entity-uuid="d99e0fd9-846a-458f-85e8-7046318aae5a" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%2012.49.30%E2%80%AFPM.png?VersionId=KHaBsTJnJgMVp7nvymiAeEzolxGJZV53" />

At the time of the development application submission in 2022,&nbsp;Habitat Development Group Managing Director Cleighton Clark said the Millwell is in a terrific location.

"It’s nestled directly adjacent to the Sunshine Plaza, with 200m frontage to Cornmeal Creek and walking distance to the rapidly expanding&nbsp;<a href="https://www.urban.com.au/developments/maroochydore-qld" target="">Maroochydore</a>&nbsp;CBD," Clark said, adding that the city has evolved dramatically since Habitat first started building in the coastal area.

“We’ve been building on the Sunshine Coast for the past 19 years and have witnessed property in the region go from strength to strength, particularly the last four years.

"The Millwell provides us another opportunity to meet the demands of the growing region."

<h2>What: Sol by Walker</h2>

<h3>Where: Maroochydore</h3>

<h3>Who: Walker Corporation</h3>

National developer <a href="https://www.urban.com.au/developers/walker-corporation">Walker Corp</a>&nbsp;is one of the joint venture partners delivering the new Maroochdore City Centre alongside the Sunshine Coast Council and SunCentral Maroochydore.

Walker Corp recently revealed a $220 million mixed-use project, <a href="https://www.urban.com.au/new-apartments/sol-by-walker-first-ave-maroochydore">Sol by Walker</a>, in the heart of CBD.&nbsp;

<img alt="Sol by Walker" data-entity-type="file" data-entity-uuid="0f6f50a3-7b51-45a7-9b2a-70054495b406" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%208.27.27%E2%80%AFPM.png?VersionId=hnjDhpVwY.vxZsc51EoUesi4EEDR58to" />

&nbsp;

Designed by&nbsp;<a href="https://www.urban.com.au/architects/plus-architecture">Plus Architecture</a>, Sol by Walker&nbsp;will feature two 19-level towers with 251 apartments;&nbsp;55 one-bedrooms, 111 two-bedrooms, 80 three-bedrooms, including 11 townhouses, and five four-bedroom apartments.&nbsp;

They will sit above a three-level commercial and retail podium.

&nbsp;

&nbsp;

<h2>What: Sunset, Caloundra</h2>

<h2>Where: 5-7 Bombala Terrace, Caloundra</h2>

<h3>Who: Dusk Group</h3>

Brisbane developer <a href="https://www.urban.com.au/developers/dusk-group">Dusk Group</a> identified beachside Caloundra for their next development.

Currently constructing Aurora on Depper in Brisbane's St Lucia, Dusk is planning Sunset, a seven-level building with 36 apartments minutes from&nbsp;Kings Beach and Bulcock Beach.

<img alt="Caloundra" data-entity-type="file" data-entity-uuid="6d388cdf-0c16-40b8-a8a1-75c863170705" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%205.00.08%E2%80%AFPM.png?VersionId=48m_iryF3z5P.YeaB7efvtkyt2ocUtbY" />

Designed by <a href="https://www.urban.com.au/architects/mas-architecture-studio">MAS Architecture Studio</a>, Sunset will offer a "coastal aesthetic with earthy tones and curved balconies."

Amenities include a ground-floor pool, BBQ area, and resident lounge.

Dusk is catering for a wide range of buyers, with prices starting from $700,000. Construction is set to begin in Q2 2025.

&nbsp;

&nbsp;

<h2>What: Lago Birtinya</h2>

<h3>Where: 2 Prosperity Drive, Birtinya QLD 4575</h3>

<h3>Who: Cube Developments</h3>

Sunshine Coast developer&nbsp;<a href="https://www.urban.com.au/developers/cube-developments">Cube</a> is preparing to launch <a href="https://www.urban.com.au/new-apartments/lago-birtinya-2-prosperity-drive-birtinya">Lago</a>, which will continue the local developers commitment to delivering residential projects in premium coastal locations up and down the Sunshine Coast.

The&nbsp;<a href="https://www.urban.com.au/developments/birtinya-qld-4575">Birtinya</a>&nbsp;apartment development at&nbsp;2 Prosperity Drive will comprise just 47 high-end apartments.

<img alt="Lago" data-entity-type="file" data-entity-uuid="e7ae459c-85fa-4b01-b8e6-264df049853b" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%205.06.14%E2%80%AFPM.png?VersionId=UyYMKCCtFELAUUeNsJCpYg0lQnSa55JY" />

With luxury apartments riding a wave of popularity on the Sunshine Coast, Cube Senior Development Manager Daniel Ryan said he expected a very strong response to the new project.

“With premium amenity and accessibility in a growing location, we anticipate a very strong response when Lago is released to market towards the end of this year,’’ Ryan said.

“The demand for premium coastal apartments is driven by their unique blend of lifestyle, convenience, and investment potential. Our projects, such as Lago, offer residents an unparalleled living experience with views, resort-style amenities, and close proximity to key lifestyle features."

As we head into 2025, we explore the what, the where, and the who, of the best new projects launching across the Sunshine Coast next year

The top four apartment developments set to launch on the Sunshine Coast in 2025

Two years after apartment developer <a href="https://www.urban.com.au/developers/polycell-group">Polycell</a> spent nearly $45 million on the 1980s timeshare Voyager Resort in Broadbeach, they have unveiled their redevelopment plans.

Currently delivering <a href="https://www.urban.com.au/new-apartments/the-rochester-broadbeach-143-surf-parade-broadbeach">The Rochester</a> nearby and <a href="https://www.urban.com.au/news/qld/exclusive-the-rochester-developer-polycell-locks-sights-on-next-gold-coast-apartment-project">buying out owners in the apartment building Sandpiper</a>, Polycell is making another development move.

They have submitted plans to build a 59-level tower at 167 Old Burleigh Road, a prime 2,076 sqm site at the corner of Elizabeth Avenue. The site is next to the under-construction Luxe Broadbeach and in front of the twin Oracle towers, which were completed in 2010.

The proposed development includes 130 apartments in two, three, and four-bedroom configurations, along with a ground-floor café and basement and podium parking for 317 vehicles.

<img alt="Polycell" data-entity-type="file" data-entity-uuid="abc13c4e-d07e-4007-81b2-ed87cd940540" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/2.png?VersionId=AaX6OP1gQvra7u855hjJQBw1FC32JL0o" />

BDA Architecture, who designed The Rochester for Polycell, has taken the architectural reigns for the new project, dubbed 167.OBR in the documentation submitted to the Gold Coast City Council last week.

BDA said the project&nbsp;presents an exciting opportunity to create a landmark residential tower within the vibrant, high-density Broadbeach precinct.

"[The] development is designed to respond to the existing built form character, landscape, climate and neighbourhood character to reinforce a strong sense of place and local identity," BDA noted.

"The proposed tower architecture embodies a contemporary, yet elegantly restrained, fluid vernacular. The structure is articulated with a glazed façade infused with coastal tactility, featuring fluid, soft edges that echo the gentle contours of the Gold Coast landscape."

<img alt="Polycell" data-entity-type="file" data-entity-uuid="b9966b92-7b1a-4e1a-ace5-97acdced4f88" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/3.png?VersionId=LypE2LoIU.Bp5kZCqi0BGdK_ME3CVAPI" />

The design preserves most of the existing Norfolk pine streetscape and natural organic edges.

"This approach not only respects the existing landscape but also strengthens the connection between the development and its context."

When referring to the podium, BDA said the architecture is a cohesion of contemporary sub-tropical vernacular infused with a coastal tactility.

"The fluid organic form portrays the organic nature of the Gold Coast landscape layered with a timeless material palette creating a rich and layered coastal effect."

<img alt="Polycell" data-entity-type="file" data-entity-uuid="fc7e786a-0582-4ce2-b812-23cf52663c26" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%203.01.52%E2%80%AFPM.png?VersionId=ykwjYwX7VjfRfNJ8sSfupAMXRIMOWh7O" />

Crowning the podium will be two swimming pools: one 25 metres long, flanked by daybeds, and the other a smaller pool adjacent to barbecues and alfresco dining areas.

A gym, yoga room, and Peloton room have been proposed for the podium rooftop, along with a hot and cold plunge pool, spa, steam room, sauna, treatment room, and a games room.

Additional amenities will be located on levels 38 and 39. Known as the 'Club Lounge,' the first level will feature a zen lounge with a tea bar and private terrace, several lounge and dining areas, and a meeting room. The upper level will include a library with an art wall, a cinema, a gym for personal training, a games room, more dining and lounge spaces, and two private club rooms, positioned either side of a wine storage room.

<img alt="Polycell" data-entity-type="file" data-entity-uuid="e16c8a08-dfa2-4149-8bd1-7aaf33206d63" src="https://s3.ap-southeast-2.amazonaws.com/www.urban.com.au/s3fs-public/inline-images/Screenshot%202024-11-25%20at%203.03.24%E2%80%AFPM.png?VersionId=8W8MVZ5Q2aTiCA7_DLHV2MEmC.3JaxcQ" />

A maximum of three apartments per floor will be spread across the tower. The proposed layout includes 79 three-bedroom apartments, 32 two-bedroom apartments, 15 four-bedroom apartments, and four five-bedroom apartments, along with three sub-penthouses and a two-level penthouse featuring a cinema, gym with hot and cold plunge pools, and a private 14m lap pool.

Currently, the site is home to the Voyager Resort timeshare building, which was launched in the mid-1980s. A large portion of the 2,000 sqm site is occupied by a tennis court and swimming pool. Voyager Resort is made up of 62 one-bedroom apartments across a 16-level building.

Poylcell, an international company specialising in packaging primarily as well as property development and asset management, debuted in the Gold Coast off the plan apartment market in 2023 with The Rochester, 182 apartments on Surf Parade.

Currently, the 167 Old Burleigh Road site is home to the Voyager timeshare building, which was launched in the mid-1980s. 

Open House Melbourne Speaker Series: Better Living Forum

Laurence Dragomir

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