Buymyplace seeks growth in commission-free auction vendors

Buymyplace seeks growth in commission-free auction vendors
Staff reporterDecember 7, 2020

Commission-free real estate company buyMyplace has achieved record results in revenue, gross profit and listings, with revenue growth up 111 percent on Q1 2016 and 23 percent on the prior quarter.

Thy suggest its commission-free proposition for Australian property vendors.comes with savings of around $20,000 on commissions and fees.

Despite a total market downturn of 4.9 percent on the same period last year, buyMyplace had an extremely productive quarter, Paul Heath, chief executive office of buyMyplace said.

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“We have essentially doubled the business in just two quarters,” he suggested.

buyMyplace is also heavily promoting its national auction capabilities from October, giving vendors throughout Australia a wider suite of options to sell their property themselves.

“Auctions are an increasingly important element of our services and key to our growth in Sydney, Melbourne, Brisbane and Gold Coast, where auctions are more common”, says Heath. 

“We can provide virtually any vendor in Australia some of the best Auctioneers in their local area who will not only auction the property, but will also oversee the signing of the contracts, once the property is sold’, Heath continues. 

In line with its promises at listing on the ASX in March, buyMyplace has previously announced strategic partnerships with AFG to offer mortgages, finance and insurance, plus Movinghub for utilities connection services.

It has now added beforeyoubid.com.au to the partnership stable, offering vendors and buyers the option to arrange independent pest and property inspections for the property and recover a portion of the cost to other potential buyers requiring the reports. 

From October, buyMyplace launched the “Ultimate Exposure” package to vendors at $1795 which will include professional photography, copywriting, vendor support from one of our licensed real estate agents, professional negotiation and a feature listing on realestate.com.au or priority placement on domain.com.au.

“For under $2,000, we want to provide vendors virtually everything they might expect from a traditional real estate agent, and remove the stress of negotiations, which some people may feel uncomfortable managing alone,” says Heath. “Not surprisingly, we have already had strong interest in this package, as well as sales to a number of vendors.”

buyMyplace has recorded a 238 percent increase in leads on Q1 FY16 indicating the record breaking quarters it has achieved are projected to continue in the future.

It gross profit is up by 31 percent on prior quarter and more than 3,000 vendors have successfully sold their properties via buyMyplace.

“We are also very pleased with how our increased marketing has performed with unique visitor traffic to our site in Q1 up 88 percent on prior corresponding period and up 17 percent on prior quarter”, Heath advised.

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